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Accessible Numbers

Accessible health information

47 min • 9 mars 2025

A chat with Sheena Campbell from the Patient Information Forum (PIF).

This episode covers the importance of health literacy and how numbers and data can be confusing or challenging for many people when accessing healthcare services.

We discuss how numbers appear in healthcare, such as medication dosages, appointment times, and risk and benefit communication. Sheena provides insights and tips on how to present health information and data in more accessible and understandable ways.

01:44: Sheena's relationship with numbers 

02:16: Overview of the Patient Information Forum (PIF)

04:03: Membership and benefits of PIF 

05:11: Health literacy

08:41: Numbers in healthcare 

13:25: Communicating medical risks and benefits

23:03: Health information in medical settings 

32:02: Writing medical questions

35:53: User-centered design in health information 

40:49: Misinformation in health information 

Follow Sheena Campbell on LinkedIn and Bluesky. Visit and pifonline.org.uk and piftick.org.uk.

Transcript and bio available at accessiblenumbers.com/accessible-health-information

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