AI 4 UX with John Whalen, PhD

Tanya Berlina, Client Success Director at Yasna.ai, discusses how AI-powered research tools like Yasna enable UX researchers and product managers to scale qualitative research without losing depth, blend qualitative and quantitative insights for smarter decision-making, and streamline routine tasks while keeping human expertise at the center of the research process.

See the tool in action! This interview includes a demo of Yasna.ai —watch the video version on YouTube: https://youtu.be/US_Cs0ZyX4Y

Learn more about Yasna.ai: https://yasna.ai/

Episode Summary: https://www.brilliantexperience.com/blog/ai-as-your-research-partner-not-a-replacement-interview-with-tanya-berlina-yasnaai

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly—whether it’s about your customers, market, or product. Learn how at https://brlx.com.

Basel Fakhoury, Co-Founder and CEO of User Interviews, discusses how User Interviews’ AI-powered platform and integrations enable faster participant recruitment and AI’s potential to democratize research workflows and increase the ROI of user insights.

Learn more about User Interviews: userinterviews.com/

Episode Summary: https://www.brilliantexperience.com/blog/ai-in-participant-recruitment-is-transforming-ux-research

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly—whether it’s about your customers, market, or product. Learn how at https://brlx.com.

In this installment of AI for UX, we sit down with Eric Li, Co-Founder of Versive. Eric discusses how AI tools are transforming customer research by enabling faster interview-like studies, allowing for more research that produces better product decisions, and shifting researchers toward more strategic roles.

See the tool in action! This interview includes a demo of Versive —watch the video version on YouTube: https://youtu.be/GsY2QPwIjnA?si=8tIj-GC2OwpMpVw5

Learn more about Versive: https://www.getversive.com/

Episode Summary: https://www.brilliantexperience.com/blog/how-ai-is-changing-ux-research-roles-and-workflows-interview-with-eric-li-versive

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly—whether it’s about your customers, market, or product. Learn how at https://brlx.com.

Natan Voitenkov, Co-Founder and CEO of Genway AI, discusses how AI tools are expanding the target audience for research insights to include designers, product managers, and broader consumer insights functions.

Learn more about Genway AI: https://www.genway.ai/

Episode Summary: https://www.brilliantexperience.com/blog/how-ai-for-research-lets-product-teams-focus-on-strategy-interview-with-natan-voitenkov-genway

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly—whether it’s about your customers, market, or product. Learn how at https://brlx.com.

In this installment of AI for UX, we sit down with Kene Anoliefo, Co-founder of Heard. Kene Anoliefo discusses how AI-powered research is transforming product discovery by making it faster, more iterative, and seamlessly integrating qualitative and quantitative insights.

Learn more about Heard: https://heard.elis.ai/

Episode Summary: https://www.brilliantexperience.com/blog/how-ai-is-revolutionizing-product-discovery-interview-with-kene-anoliefo-heard

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly—whether it’s about your customers, market, or product. Learn how at https://brlx.com.

Matteo Cera, Co-Founder and CEO of Glaut, discusses how AI-moderated interviews are bridging the gap between qualitative and quantitative research, enabling global insights in hours, and shifting UX research from surveys to natural conversations.

Learn more about Glaut: https://www.glaut.com

Episode Summary: https://www.brilliantexperience.com/blog/the-future-of-ux-research-ai-mediated-conversations-interview-with-matteo-cera-glaut

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly—whether it’s about your customers, market, or product. Learn how at https://brlx.com.

Michael Bamberger, Founder of Tetra,  explains how AI tools like Tetra are automating insights, leveraging organic data, and enabling faster, more explorative research workflows across an organization.

Learn more about Tetra: https://www.tetrainsights.com/

Episode Summary: https://www.brilliantexperience.com/blog/increasing-the-impact-of-ux-research-with-ai-powered-insights-interview-with-michael-bamberger-tetra

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly—whether it’s about your customers, market, or product. Learn how at https://brlx.com.

Kathryn Topp, CEO of Yabble, discusses how AI tools are impacting UX research and consumer product innovation by accelerating insights, enabling rapid product iteration, and uncovering emerging trends like the convergence of physical and digital experiences.

Learn more about Yabble: https://www.yabble.com/

Episode Summary: https://www.brilliantexperience.com/blog/get-insights-in-hours-and-virtual-consumer-feedback-interview-with-kathryn-topp-yabble

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly—whether it’s about your customers, market, or product. Learn how at https://brlx.com.

Jack Bowen, Founder of CoLoop, discusses the future of qualitative research and how CoLoop uses AI to elevate research processes without taking over.

Learn more about CoLoop: https://www.coloop.ai/

Episode Summary: https://www.brilliantexperience.com/blog/ai-tools-that-merge-research-speed-with-human-insight-interview-with-jack-bowen-coloop

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Navigate the Mind, Lead the Market. With our AI-powered, psychology-led research, you can make informed decisions quickly—whether it’s about your customers, market, or product. Learn how at https://brlx.com.

Tash Ahmed, co-founder of User Evaluation, discusses how AI tools are enhancing insight generation for UX research and product discovery, significantly reducing analysis time, and addressing trust issues with AI-generated analysis. 

Learn more about User Evaluation: https://www.userevaluation.com/

Episode Summary: https://www.brilliantexperience.com/blog/the-future-of-product-discovery-ai-driven-workflows-and-ai-enhanced-creativity-interview-with-tash-ahmed-user-evaluationthe-future-of-product-discovery-ai-driven-workflows-and-ai-enhanced-creativity-interview-with-tash-ahmed-user-evaluation

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Insight. Strategy. Innovation. Brilliant’s psychological research team provides product leaders with a profound understanding of their customer, market size, competitive landscape, and product-market fit so they can make key product decisions with confidence. https://www.brilliantexperience.com/

Chad Reynolds, CEO of Vurvey, shares how Vurvey enhances UX research and product development with scalable insights, AI Agents for analysis, and on-demand consumer interactions.

Learn more about Vurvey: https://vurvey.com/

Episode Summary: https://www.brilliantexperience.com/blog/ai-agents-for-market-research-a-new-era-for-consumer-insights-interview-with-chad-reynolds-vurvey

“AI for UX” is a space to consider the future of user experience (UX) research with artificial intelligence (AI), brought to you by Brilliant. Join us as we interview leaders and founders of some of the most popular AI tools for UX research. Be sure to subscribe so you don't miss future episodes in this series!

We at Brilliant wanted to learn and keep up ourselves while creating a series you can trust. We want you to know that Brilliant pays full price for all tools we engage, and no parties are getting paid. This is neutral information designed to help us all to learn together.

About Brilliant Experience: Insight. Strategy. Innovation. Brilliant’s psychological research team provides product leaders with a profound understanding of their customer, market size, competitive landscape, and product-market fit so they can make key product decisions with confidence. https://www.brilliantexperience.com/