152: McLaren Racing's Formula to Success with AI & Analytics

Buckle up--we are exploring analytics at high speeds! This week's episode is a rebroadcast of a conversation with McLaren in a webinar that occurred in November 2023. You'll get to hear from McLaren's CEO Zak Brown about how they use analytics and AI to optimize racing cars through collaboration, transparency, and consistently delivering accurate insights.

Panelists

• Zak Brown, CEO @ McLaren Racing, LinkedIn
• Trevor Schulze, CIO @ Alteryx, LinkedIn

Show notes

• Machine Learning With McLaren
• Formula 1 and Business: 4 Key Similarities
• Fanalytics Starter Kit - Get Started Analyzing Sports

Interested in sharing your feedback with the Alter Everything team? Take our feedback survey here!

This episode was produced by Megan Bowers, Mike Cusic, and Matt Rotundo. Special thanks to Andy Uttley for the theme music and Mike Cusic for the for our album artwork.