"SNOOP DOGG AND MASTER P SUE WALMART ALLEGING THAT THE COMPANY SABOTAGED THEIR CEREAL BRANDS"

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Notorious Mass Effect: Snoop & Master P Serve Cereal Justice?

This segment of Notorious Mass Effect by Analytic Dreamz examines the lawsuit between rappers Snoop Dogg and Master P against retail giant Walmart and cereal manufacturer Post Consumer Brands.

The Allegations:

Snoop Dogg and Master P, through their Broadus Foods, allege intentional sabotage of their cereal brand, Snoop Cereal. The lawsuit claims Walmart and Post:

• Hid Snoop Cereal from customers by keeping it off shelves and in stockrooms.
• Violated a partnership agreement reached after Post's initial attempt to buy Broadus Foods outright.

A Broken Partnership?

The lawsuit argues that despite a profit-sharing agreement:

• Post failed to treat Snoop Cereal equally compared to its own brands.
• Snoop Dogg and Master P faced limited distribution hindering sales.

Walmart and Post Respond:

Both companies deny the accusations. They suggest factors like consumer preference may have impacted sales.

Seeking Justice and Fairness:

Snoop Dogg and Master P aim to:

• Recover damages exceeding $50,000.
• Secure unspecified "further relief" from the court.
• Highlight the challenges faced by minority-owned businesses in the food industry.

Join us as we unpack the details of this lawsuit and its potential impact on the breakfast aisle and beyond!

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