This Webinar was recorded on 17th April 2020 and is brought to you by AviaDev Africa and VoyagesAfriq Travel Media to help shape the policy direction of tourism post covid-19. Meetings, Incentives, Conferences and Exhibitions are a vital part of any national tourism strategy and provide huge economic benefits to those countries that have embraced them as a source of income. In this webinar, we explore the future of this sector and ask the following: What can MICE businesses be doing right now? Where should Africa be looking for MICE business? Is technology really a suitable substitute for the real experience? Hosts: Jon Howell, CEO, AviaDev Africa Kojo Bentum-Williams, CEO VoyagesAfriq media Ltd. Panelists: Rick Taylor, Founder and CEO of The Business Tourism Company, South Africa Yoadan Tilahun, Founder and CEO, Flawless Events, Ethiopia Kwakye Donkor, CEO, Africa Tourism Partners, South Africa Funke Bucknor-Obruthe, CEO, Zapphaire Events Group, Nigeria Frank Murangwa, Director Destination Marketing, Rwanda Convention Bureau