If there’s anyone who can link stakeholders to the awesome power of user research, it’s Holly Hester-Reilly.
Holly is a champion of research that is connected to every member of organizations; research that reaches across teams and unites companies towards a common product goal.
Highlights
[3:55] How research falls away from growing companies
[7:12] Creating change even if you’re not at the top of the pyramid
[9:15] Giving stakeholders options to help them make decisions
[11:33] Creating snapshots of your sessions
[13:30] Avoiding bias in your research presentations
[17:23] Who to invite to your kickoff workshop
[19:07] Are there certain roles or org structures that inspire better research environments?
[24:25] Why stakeholders may not be using your research the way you expect them to
About Our Guest
Holly Hester-Reilly is a die-hard New Yorker and user advocate. She worked in the NYC startup scene for ten years before starting H2R Product Science, which helps companies of all shapes and sizes embrace user insights.