Start / B2B Marketers on a Mission / Ep 18 creating greater organizational success through better sales marketing alignment interview with nick bennett
Ep. 18: Creating Greater Organizational Success through Better Sales & Marketing Alignment – Interview with Nick Bennett
36 min •
14 oktober 2020
Nick Bennett (Director of Field Marketing, Logz.io) elaborates on what causes misalignment between sales and marketing, what both sides need to do in order to succeed together, and why innovation as well as disruption is crucial for the road ahead.