Ep. 296: Aspirational fashion marketing and the unattainable Abercrombie and Fitch aesthetic with Justin Friedman, stylist and creator of archive fashion account @tomfordforgucci

Imagine going through your mum’s closet and finding out she wears Tom Ford for Gucci?

That’s just part of Justin Friedman’s undying love for everything Tom Ford and one of the reasons he started his fashion archive account @tomfordforgucci.

I’m so excited to share Justin’s episode with you; he’s a New York-based stylist and creative director who fell in love with fashion from an early age and early on in this conversation we connect over that love and share on how it got us into not only collecting magazines but also trying to recreate what we saw in those magazines through drawing.

As you can imagine the conversation also touches upon some of our most favourite ad campaigns ever which then leads us to discuss the state of the fashion industry right now and into the concept of aspirational advertising.

Follow Justin at https://www.instagram.com/tomfordforgucci/

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