Hops and Ledgers 002 | Reopening Your Brewery Amid the Coronavirus Crisis

Welcome to the Hops & Ledgers Podcast!

Hops & Ledgers is a series of quarterly podcast episodes that will focus on the business aspects of the craft beverage industry.  Presented in partnership with Wipfli CPAs and Consultants, each episode will cover a different area of interest to launch or grow your brewery.

Reopening Your Brewery Amid the Coronavirus Crisis

Speakers on this episode:

• Chris Herron | CEO | Creature Comforts Brewing Co.
• Eric Hashberger | Director of Retail Operations | Weldwerks Brewing Co.
• Pat Tuley | Partner/CPA | Wipfli, LLP
• Justin Wenzelman | Partner/CPA | Wipfli, LLP
• Tim Dennis | Host | Beer Guys Radio (Moderator)

On Episode 1 of Hops and Ledgers we discussed the financial resources available to brewers as we entered the coronavirus shutdown.  As the crisis continues many breweries are looking at ways to reopen their taprooms.  In this episode Chris Herron and Eric Hashberger share their expertise on several subjects related to reopening your brewery.

Topics discussed:

• What brewers have changed, and not changed, during the pandemic
• How each brewery has fared through the pandemic
• Specific items each brewery implemented to adjust their business
• What reopening taprooms may look like
  • What steps to take for the safety and health of employees and guests
  • The impact that the lack of legal protection from Covid-related infection has on business decisions
• What risks need to be addressed
• Any challenges that may be unforeseen by some
• Additional financial resources to help brewers as the pandemic continues
• What day-to-day things will be different as breweries reopen
• Adapting to create the best customer experience
• Alternate sales methods during/after coronavirus
  • CraftCellr, curbside pickup, local delivery, shipping
• Impact on business plan for direct sales vs. distrib

Thanks for listening to Beer Guys Radio! Your hosts are Tim Dennis and Brian Hewitt with producer Nate "Mo' Mic Nate" Ellingson and occasional appearances from Becky Smalls.

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