App Marketplaces and Managing the Long-Tail Partner Experience - Episode 8

Ian Cugniere is the Program Manager for the App Marketplace at Aircall, a cloud-based call center and phone system that integrates seamlessly with popular productivity and helpdesk tools.

In this interview, Ian talks about his transition into technology partnerships and shares:   

• Features of app marketplaces that are attractive to customers and partners. 
• How app marketplaces and other processes can aid in identifying deals that are sourced or influenced through partnerships. 
• Ways to provide a good partner experience at scale for longtail partners and partner developers who are building integrations.
• The importance of having flexibility with partner program tiers.

Read the transcript here: https://www.pandium.com/blogs/app-marketplace-benefits-and-managing-the-long-tail-partner-experience
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