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Breaking and Entering Advertising Podcast

#194: Casey Hurbis, Chief Marketing Officer of Rocket Mortgage

39 min • 14 november 2023
He's produced 7 Super Bowl commercials in his career.  Including an almost impossible feat of landing two consecutive #1 rankings atop the highly coveted USA Today Ad Meter for Rocket Mortgage.  Casey Hurbis is the Chief Marketing Officer of Rocket Mortgage, the flagship brand within the Rocket Companies portfolio.  He oversees all marketing initiatives for the company's in-house agency while working with some amazing ad agencies in the Midwest.  We talked about what goes on behind the scenes of producing a Super Bowl commercial, in-house agencies, and the best break-in advice.  We even did some rapid-fire questions to shake things up. Links: Connect with Casey: https://linkedin.com/in/caseyhurbis/ Connect with us: https://www.linkedin.com/company/66741635 Win a Crowbar to break into advertising: https://www.crowbarawards.com/
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