He’s worked at FCB and R/GA on clients like ESPN+ and Straight Talk wireless. Before advertising, he worked on the Sopranos.
Now, he has published an online resource for ad creatives called the AdAdderall Handbook of Advertising Idea Generation Techniques.
He is Senior Copywriter Andrew Weissman.
He takes us through some of his favorite ideation techniques, methods, and creative processes of ad titans, from the more than 80+ in the e-book, which is an attempt at a comprehensive list of every fruitful creative technique in advertising.
Including what it means to “Larry David Your Idea”.
Andrew reveals something he believes every first-class portfolio should accomplish on its landing page before you even click into the work.
Andrew is happy to connect, so if you love what you hear him say in this episode and you’re looking to add an extremely curious copywriter to your team, reach out to him directly.
Links:
https://www.linkedin.com/in/andrew-weissman-copywriter/
https://adadderall.com/