Breaking and Entering Advertising Podcast
Join us on the Breaking and Entering Advertising Podcast as we welcome Meg Farquhar and Kendra Schaaf from Schaaf. In this episode, they discuss their career journeys, starting and running Schaaf, and advice for aspiring advertisers. Learn about their experiences at top agencies like TBWA\Chiat\Day and Ogilvy, how they built Schaaf, and their thoughts on the evolving advertising landscape. Discover valuable insights for breaking into the industry and what it takes to succeed.
00:00 Welcome to the Breaking and Entering Advertising Podcast
01:09 Meet Kendra Schaaf: From Career Beginnings to Founding Schaaf
03:35 Meg Farquhar's Journey in Advertising
05:22 Early Roles and Career Insights
08:29 Building Schaaf: Vision, Mission, and Values
17:28 Branding and Positioning: Lessons from the Founders
23:50 Advice for Aspiring Advertisers
32:12 Closing Thoughts and Contact Information