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Breaking and Entering Advertising Podcast

How Sandy Greenberg Built Terri & Sandy & Created the Iconic "Milk’s Favorite Cookie"

39 min • 20 februari 2025

Welcome back to Breaking and Entering, where we interview the leaders shaping the future of advertising.


In this episode, we sit down with Sandy Greenberg, Co-Founder of Terri & Sandy, to discuss how she left the holding company world to build an independent agency powerhouse, create some of the most iconic campaigns, and push back on outdated industry norms.


✅ The story behind Milk’s Favorite Cookie—the Oreo campaign that saved the brand

✅ Why she left big agencies to start Terri & Sandy—the antidote to holding companies

✅ How to stand out in advertising and thrive as a creative

✅ The WPP marionette stunt that went viral & made a bold statement about RTO mandates

✅ The secret to career longevity and why resilience is the key to success


This episode is packed with real talk on leadership, agency growth, and what it takes to make iconic work.


🎙️ Connect with Sandy:

📩 Sandy’s Email: [email protected]

🔗 Terri & Sandy Careers


🎧 Connect with Breaking and Entering:

🔗 All Our Links for Success


Love this episode? Drop a 5-star review on Apple Podcasts or Spotify to help us bring more top-tier advertising leaders to the show.

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