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Breaking and Entering Advertising Podcast

How Two Founders Are Transforming Brands Like Netflix and Nike with the Power of Happiness

42 min • 21 januari 2025

Meet the founders behind Squint, a strategic brand consultancy reshaping how brands grow. Mark Lester and Kimberly Herrera share how they’ve helped Olipop, Netflix, and Nike connect with their audiences by leveraging happiness as a competitive edge.

📢 Perfect for marketers, aspiring advertisers, and entrepreneurs!

👉 Connect with the guests:

Mark Lester: https://www.linkedin.com/in/lestermarky/

Kimberly Herrera: https://www.linkedin.com/in/kimberlyjherrera/

👉 Follow Squint:

Website: https://squintconsulting.com/

👉 Explore Breaking and Entering Media:

Podcast, guides, and more: https://www.breaking-entering.com/

💬 Share your thoughts in the comments and hit Follow for more actionable insights from the ad world!

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