Ellie Cullman: 'Design is all psychology'

Ellie Cullman got into the profession through a chance encounter involving an ill-fated screenplay, but once she got started in design, her career took off. Over nearly 40 years in business, her firm, Cullman & Kravis, has earned a regular spot on the AD 100 and Elle Decor’s A List, graced countless magazine covers, and earned numerous awards for its work.  

On this episode of the podcast, she speaks with host Dennis Scully about her approach to hiring and retaining a great staff, how she’s reacted to ups and downs in the economy, and why design, at its core, is all psychology.

This episode is sponsored by Loloi and Daniel House Club

LINKS
Cullman & Kravis
Dennis Scully
Business of Home