As a former Lehman Brothers associate and Stanford MBA, Eric Edelson was an unlikely candidate to take over Fireclay, a small tile company struggling through the 2008 recession. However, he led it through a rough patch, and has grown the company into a thriving operation. In this episode of the podcast, he speaks to host Dennis Scully about the “Jerry McGuire” moment that led him to completely reinvent his company, a surprising approach to sampling, and why focusing on ethics and sustainability makes good business sense. This episode was sponsored by Moore & Giles Leather.