Providing data business value and building data teams w/ Jane Urban from Takeda

Imagine planting seeds and not watering them. Or putting water on the stove but not turning on the gas. Sounds silly, right?

Now take your organizations data and think about not leveraging it as an asset. It’s like taking the initial step of planting something in the garden and deciding not to provide nourishment.

Join Tim, Juan, and special guest Jane Urban from Takeda to understand the difference between a data asset and a data product and why companies still struggle finding the real value.

Key Takeaways

• [00:06 - 02:14] Introduction & Cheers
• [02:15 - 03:46] What New Year's resolutions have you stuck to so far?
• [03:49 - 05:14] Leveraging data as an asset
• [05:20 - 07:06] Definitions and examples of data as a product
• [07:13 - 09:42] Business needs and data value
• [09:43 - 11:49] The transition from something smaller to something growing, and lessons learned
• [11:50 - 14:58] Metaphors Jane uses to make communication around data value simple and relatable
• [15:00 - 16:42] A manufacturing process metaphor
• [16:46 - 20:46] Data stewards and the idea of finalizing a system versus ongoing system maintenance
• [20:46 - 24:35] Data value in the pharma perspective
• [24:45 - 27:02] Outcomes for data assets to data products, or are they unrelated?
• [27:05 - 28:57] Data as an asset on the balance sheet
• [29:01 - 32:30] How digital technology its in an organization, and potential as a revenue generator
• [32:46 - 38:08] Navigating how to be agile in pharma, which is not often agile
• [38:24 - 40:08] Find the astronauts
• [40:09 - 42:35] Leadership and executive evolution toward digital growth
• [42:45 - 47:01] The good, the bad, and the ugly of starting small and working towards global teams
• [47:15 - 55:47] Lightning round
• [55:51 - 01:01:16] Takeaways
• [01:01:24 - 01:04:08] Three questions