My Social Media Strategy for 2021

Back in 2020, I tried doing everything from podcasting to YouTube, Clubhouse, Facebook, Twitter etc. In a way this was good because I realized how much efforts go into YouTube and whether it was worth it or the how soon you could build followers on Clubhouse, the target audience in Facebook etc. This failed though because I realized that it’s not easy to do well in everything especially when you’re just a beginner. To be successful, you must dominate one niche or one platform first, and then move onto the other ones. And that’s exactly what I did. I decided to just target Instagram first, understand how it works, optimize my Instagram profile, complete my course and THEN move on to new platforms. Once this was done, I decided to choose podcasting because this seemed like the easiest platform for me to be consistent & offer immense value as well. In this episode, I dive deeper and exactly how I plan to go about it.