Use Your CRM. CISOs Are Tired of Repeating Themselves.

Just because you have a new salesperson, doesn't mean you have to restart the sales process. If you've been properly entering information into your CRM, you shouldn't have to.

On this episode of the podcast we discuss:

• Are you ready for...Black Hat: Techniques to get the most value out of the conference. We've got some really good post-conference suggestions.
• What do you think of this pitch? We have one of those follow up pitches that just rubs CISOs and security professionals the wrong way.
• It's time to play, "What's Worse?!" Both host and guest agreed on this one. It's possibly the worst of the worst.
• Please, Enough. No, More: We discuss account takeover. What we've heard enough on this subject, and what we'd like to hear a lot more. Make sure to read Lyft's article about fingerprinting fraudulent behavior.
• What's a CISO to do? Beyond blocking and responding, we discuss different tactics for offense and defense against cybercriminals. Which ones are most effective and which ones are ethically and morally wrong?
• It's time for "Ask a Vendor!" Working off the same model as "Ask a CISO," we turn the tables and security professionals ask questions of vendors. This time, we asked about the use/non-use of CRMs.

As always, the show is hosted by me, David Spark (@dspark), founder, Spark Media Solutions and Mike Johnson, CISO, Lyft. Our guest this week is Ted Ross (@tedross), CEO, SpyCloud.

Special thanks to SpyCloud for sponsoring this episode. Learn more about how you can protect employees and customers from account takeover with SpyCloud.

Contributions. Contributions. Contributions.

I am cranking out a ton more content for not just the podcast, but also the entire series so I am very open and receptive to story ideas, suggestions for segments of the podcast, or anything else. Just connect with me on LinkedIn.

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