Archetype | Into The Collection #4

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Into The Collection
Deep Dives Into The Top Generative Art Collections

Archetype by Kjetil Golid

In this episode we perform a comprehensive analysis of Archetype by Kjetil Golid, fully cemented as a blue chip long from generative art collection.

These episodes are best watched on video, so please consider watching this episode on Youtube here.

If you are listening on audio only please refer to our Deca gallery for this episode to help you visualize this collection and for a reference for you anytime in the future.

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Recording date: September 9, 2022

Timestamps:
0:00 | Collector's Corner introduction
0:24 | Episode introduction
3:04 | Our initial impressions and general background on the collection (release platform, date, etc.)
5:14 | Background on the collection and the artist
12:23 | Why we chose this collection (reviewing our 7 point investment framework), including price action
26:34 | Deep dive into different traits, including rarities, visual impact, and price premiums
49:11 | Hidden and potentially undervalued traits
52:10 | Our top picks of the collection
55:20 | What we would buy right now
1:04:18 | Parting thoughts, other ways to collect this artist's work, and outro

Links to websites mentioned in the episode:
-- Background and useful sites --
Archetype Artblocks Launch Website - https://www.artblocks.io/collections/curated/projects/0xa7d8d9ef8d8ce8992df33d8b8cf4aebabd5bd270/23
Archipelago Archetype page (for viewing for sale pieces) - https://archipelago.art/collections/archetype
Artacle Archetype page (for viewing floor prices, especially trait based) - https://artacle.io/project/archetype?tab=2

-- Artist's personal page and resources --
Kjetil Golid's Instagram - https://www.instagram.com/kgolid/?hl=en
Chromatomes - https://kgolid.github.io/chromotome-site/
Golid's open source code and personal website - https://generated.space/

-- References profiling the artist --
Artnome article featuring Kjetil Golid - https://www.artnome.com/news/2020/10/11/interview-with-generative-artist-kjetil-golid
Kate Vass Galerie profile of Kjetil Golid - https://www.katevassgalerie.com/kjetil-golid
Known origin interview of Kjetil Golid - https://knownorigin.io/journal/spotlight/kjetil-golid

-- On the collection --
Archetype 101 article - https://kjetil-golid.medium.com/archetype-101-2f17633dcc86
Article Analyzing Archetype - https://nftc.medium.com/generative-art-an-analysis-of-archetype-8f19af7ff5b2

-- Other works by the artist --
Golid's works for sale on Known Origin - https://knownorigin.io/kjetil-golid
Paper Armada - https://opensea.io/collection/paper-armada-by-kjetil-golid
Decagons - https://opensea.io/collection/decagon-by-golid-and-deca
Decal - https://opensea.io/assets/ethereum/0x3c280e833896e29ff8cf3445a51da0d7fd0eec7e/53
Golid's SuperRare page - https://superrare.com/kjetil_golid

Our 7 point framework for evaluating collections:

• Aesthetics / visuals
  • Is the work appealing? Does it pass your "eye test?"
• Artist
  • Does the artist have a following? Do they engage with their community?
  • Is the artist charismatic or captivating in some other way?
  • Does the artist thoughtfully release pieces so as to not dilute early collectors?
• Holders
  • Are there influential collectors / artists / investors or others who own this collection and hold it in high esteem?
• Sentiment
  • What did people (in particular the influential holders) say about the collection before it launched? Immediately afterwards? Over time? 
• Collection breadth
  • Does the collection feel cohesive together? Do pieces feel unique yet still connected to the collection as a whole?
• Historic significance (or potential for historic significance)
  • Is this collection historic in some way (e.g. started a new trend) or does it have the potential to do so?
• Price action
  • Have floor and sales prices risen over time (ignoring the general volatility of the market)?
  • Has volume decreased (indicating pieces finding their way to long-term holders)?