Amazon is the world's largest online retailer and with 2.45 billion monthly visitors and over 300 million active customers, there's a ton that musicians can learn from the e-commerce giant about marketing...
In this episode of Creative Juice, Jack, Ed, and Circa discuss how Amazon makes it easy for customers to become raving fans of the products and brands they love and how artists can do the same! Learn the sales frameworks that Amazon uses online and apply the strategies and tech in your online store to build amazing buying experiences for your fans.
If you've ever looked around the music industry and wondered why artist merch stores are lackluster, this episode will transform what you know about online sales!
DISCOVER:
How Amazon Makes It Easy For Customers To Buy
What McDonalds, Pizza Hut, and Grub Hub Can Teach You About Sales
How To Build Compelling Upsells and Cross Sells
Where To Start If You Don't Have A Ton of Products In Your Store
How To Use Preorders To Increase Your Upsell Take Rate
What Marketing Tech Tools To Use For Optimizing Your Customer Experience
RESOURCES:
Take A Deeper Dive Into Upsells With Circa's Recent Workshop Inside IndiePRO
Looking to expand your team or need marketing help in 2023? Apply to work with IndieX!
Join Us In The Indepreneur Discord Server!