What will be the art form of the 21st century? 

Sergiu Ardelean is a serial entrepreneur from Austria with a passion for pushing boundaries. He’s the CEO and Co-Founder Artivive which is a startup venture founded in 2017 that fuses haptic and digital art with the captivating power of augmented reality. Artivive is the AR solution for artists and has the vision is to change how art is created and consumed. 

Artivive has offices in Europe, the US, and China, and an amazing community of over 250,000 creatives spanning 190 countries. Artivive is collaborating with some of the most renowned museums and galleries in Vienna, Munich, San Francisco, Seoul, and Shanghai. You’ll hear in the episode how the art scene is embracing augmented art to explore new dimensions of artistic expression.

Prior to Artivive, Sergui founded a highly successful augmented reality agency right in the heart of Vienna that served big names like Volkswagen and Audi, making waves in 42 countries around the world. 

In today’s episode, you’ll discover how to move AR beyond a gimmick as a medium to add value to enhance stories and experiences around art. You’ll hear case studies about museums and independent artists using Artivive to bring artworks to life. Sergiu discusses how Artivive uses A.I. and machine learning, and also shares his thoughts on the new Apple Vision Pro and how AR glasses will become more seamlessly integrated into our lives. Sergiu sees A.I. as a tool that can enhance human creativity and storytelling versus replace it, and believes that human creativity will always be needed. He also shares that art will adapt and use new mediums as a mirror of society.

EPISODE SHOW NOTES: https://creativitysquared.com/podcast/ep26-sergiu-ardelean-no-a-i-gimmicks/ 

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Creativity Squared explores how creatives are collaborating with artificial intelligence in your inbox, on YouTube, and on your preferred podcast platform. 

Because it’s important to support artists, 10% of all revenue Creativity Squared generates will go to ArtsWave, a nationally recognized non-profit that supports over 100 arts organizations.

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