Ep44. A Conversation with Salvador Dalí: Expand Your Mind on Immortality, Art, and A.I. with The Dalí Museum’s OpenAI GPT-4 ‘Ask Dalí’ Exhibit with Martin Pagh Ludvigsen, Director of Creative Technology & A.I. at Goodby, Silverstein & Partners

What if you could have a conversation with Salvador Dalí? Now you can…with the A.I. version of Dalí!

To celebrate the 100th anniversary of Surrealism, we have a special Creativity Squared episode for you today with none other than the legendary Surrealist artist, Salvador Dalí…or rather, the A.I.-reimagined Dalí! The artist famously wrote, “If someday I may die, though it is unlikely, I hope the people in the cafes will say, ‘Dalí has died, but not entirely.’”  

The Dalí Museum in St. Petersburg, Florida is one of the most innovative museums in the world. Today, the museum is unveiling its latest project bringing Salvador Dalí back to life through artificial intelligence called “Ask Dalí.” This custom-built chatbot is trained on Dalí’s writings and voice so museumgoers can interact directly with the artist through a Surrealist lobster telephone. 

To add color and context to this conversation, we also have Martin Pagh Ludvigsen joining us. Martin was on a SXSW panel called, “Salvador Dalí, AI, and The Future of Creativity.” “Ask Dalí” was demoed on stage where host Helen Todd asked if Dalí would be a guest on Creativity Squared!  

Martin is a Creative Technologist, A.I. Director, and head of Labs at Goodby, Silverstein & Partners. Originally from Denmark, Martin holds degrees in Computer Science and Theater Science, where his creative journey started by moving his body on stages and then by moving pixels on screens. Martin uses cutting-edge tech to tell stories for brands and has directed award-winning work globally. Like many others, Martin likes to tinker and break things. But unlike most, he also likes putting them back together in new and unexpected ways.

The Dalí Museum is a client of Goodby, Silverstein & Partners, and Martin was instrumental in bringing “Ask Dalí” to life. You’ll learn more about this project and the museum’s other groundbreaking work using VR, synthetic media, and OpenAI’s DALL-E in their exhibitions. And yes, you’ll also get to hear Dalí answer questions at the intersection of A.I. and creativity on today’s show, including the one “he” recommended on stage at SXSW. 

What is Dalí’s answer to the question, "How can the cold, calculated precision of artificial intelligence be melted into the surreal, liquid dreams of human creativity?" Listen in to find out!

EP SHOW NOTES: https://creativitysquared.com/podcast/ep44-salvador-dali-expand-your-mind-on-immortality-art-and-a-i/  

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