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d.MBA

22- Mackey Saturday - Business advice from a designer who created logos for Instagram, Oculus and Unsplash

51 min • 13 mars 2019

Mackey Saturday is a world-renown graphic designer who created visual identities for some of the most famous brands of our time: Instagram, Oculus, Luxe and recently also Unsplash. He is currently running a brand agency based in New York City.

In this podcast we talked about:

  • his early beginnings and how he learned to sell his services,

  • how we can avoid taste based discussions with clients,

  • when a brand redesign is a good idea and when it is not,

  • and why do business even invest in logos?

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