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d.MBA

23- Tulio Jarocki @Blinkist - Can design process be distilled into a checklist?

54 min • 26 mars 2019

Tulio Jarocki is a product designer at Blinkist, a subscription service that summarizes non-fiction books so they can be consumed in just 15 minutes. The company has over 2500 books in its database, more than 6 million customers, and it has raised over $35 million.

In the episode, we spoke about:

  • the checklist design process that product designers use at Blinkist,

  • how designers at Blinkist use data in their design process (and where they get it from),

  • and differences between USA and Europe in design maturity.

00:00 -00:00