3- Joel Califa @GitHub: Business, yes. But users first.

Joel Califa is a senior product designer at GitHub. He recently wrote a very interesting and popular blog post Subverted Design, which describes what happens if designers forget that their first responsibility is still the user. You can read the full article on Joel's blog. 

In this episode we spoke about:

• examples of subverted design and how you can fight against it
• why putting users first is designers role even if other departments want us to become business-focused,
• and why you should still learn about business. 

More info on www.beyondusers.com