38 - Hey designer, be more strategic!

Have you ever been told to be more strategic? What does it mean though?

Strategy, unfortunately, has different meanings for different people. It is one of the most widely misunderstood concepts despite being crucial to the success of business and design.

In this episode, we talk about

• a difference between strategy and business strategy,

• what you should do if you find yourself on a strategic project,

• and how to create strategic prototypes.

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