From Digital Marketing to Analytics Engineering - Nikola Maksimovic

We talked about:

• Nikola’s background
• Making the first steps towards a transition to BI and Analytics Engineering
• Learning the skills necessary to transition to Analytics Engineering
• The in-between period – from Marketing to Analytics Engineering
• Nikola’s current responsibilities
• Understanding what a Data Model is
• Tools needed to work as an Analytics Engineer
• The Analytics Engineering role over time
• The importance of DBT for Analytics Engineers
• Where can one learn about data modeling theory?
• Going from Ancient Greek and Latin to understanding Data (Just-In-Time Learning)
• The importance of having domain knowledge to analytics engineering
• Suggestion for those wishing to transition into analytics engineering
• The importance of having a mentor when transitioning
• Finding a mentor
• Helpful newsletters and blogs
• Finding Nikola online

Links:

• Nikola's LinkedIn account: https://www.linkedin.com/in/nikola-maksimovic-40188183/

ML Zoomcamp: https://github.com/alexeygrigorev/mlbookcamp-code/tree/master/course-zoomcamp

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