Product Development | The Lucca Family

Today we’re talking about product development and Jess and Cori are basically the heads of this movement. Cori helps get the stuff produced and Jess is the visionary behind the products. We’ve seen a lot of things go from the beginning stages of just concept, to full development and some of them have really stuck and the reaction that many of our clients, listeners, and supporters have had are very positive. We get into the Lucca Family and the influence they’ve had on what we do and our products. We put Lucca on our website in our website’s infancy, and this thing really started selling, which pushed us to get a new warehouse and changed the whole way we did shipping in order to keep up with the demand.

• Product development 5:05
• The first generation 10:07
• Marketing 19:52
• 600 unique products 21:35
• Jess’s side table and what we’re going to produce 23:00
• Lucca Pedestal 25:42
• The one Lucca thing to buy 28:39

“I read a long time ago an interior designer said ‘You gotta keep your head down, and you just crush it in your own lane, and you do what you do, and you don’t try to do what the other guy is doing.’ and so we just do that. I don’t follow other people in our own space, in our own state because I don’t want to have to be influenced by it. I wanna make sure we stay original to us.” 13:15

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