Alexei Chemenda, CEO and co-founder of Poolday.ai, discusses how AI enables marketers to focus on strategy and storytelling. Discover the future of personalized video ads, the evolving role of A/B testing, and the importance of combining creative and analytical skills in marketing.
00:00Â Introduction: Misconceptions About AI in Marketing
01:53Â Revolutionizing Ad Creation with AI
02:53Â Personalization and Creative Control
04:15Â Continuous Creative Cycle
04:37Â AI in Gaming and Brand Marketing
09:22Â Balancing Volume and Quality in AI-Driven Marketing
16:37Â Predictive Analytics and Data Fluency
20:19Â Future Skills for Marketing Leaders
23:13Â Enhancing Human Creativity with AI
25:22Â Conclusion and Contact Information