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Deconstructor of Fun

Growth Triggers #10 Audio ads in the post IDFA landscape with a guest star, Amit Monheit from ODEOO

51 min • 13 oktober 2021

Audio ads. It's not a new thing. In fact, audio ads is the oldest way to deliver an ad from one human to another. So in this podcast we discuss the thesis behind audio ads on mobile in the post IDFA era, go into the weeds on how audio ads work and of course discuss the monetization potential they offer.

Links:

ODEOO

Case Study in Hypercasual games

Amit Monheit

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Hosts:

Michail Katkoff (twitter) & Eric Seufert (twitter)

Sponsors: Facebook Gaming, ironSource, Appsflyer, Beamable


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