In-Game Audio Ads - the New Frontier of Ad Monetization

Audio ads. It's not a new thing. In fact, audio ads is the oldest way to deliver an ad from one human to another. So in this podcast we discuss the thesis behind audio ads on mobile in the post IDFA era, go into the weeds on how audio ads work and of course discuss the monetization potential they offer.

Links:

AudioMob

Christian Facey

Wilfrid Obeng

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Hosts:

Michail Katkoff (twitter) 

Sponsors: Facebook Gaming, ironSource, Appsflyer, Beamable

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