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Hunter Hammonds - Positioning pt. 2: How to scale to $1M+

54 min • 25 april 2024

Today we're talking with designer and entrepreneur, Hunter Hammonds, who has grown 5 different agencies to millions in revenue in less than a year. So in this episode we walk through the different stages of building an independent design business—starting from positioning yourself as a solopreneur all the way to scaling operations to 7 figures. We get into the weeds about:

- Hunter’s framework for selling yourself on a landing page

- The tactics OffMenu uses to convert more leads to customers

- Why Hunter thinks MRR is a misguided metric

- What operational fat you can trim to increase margins

- How you can improve your sales calls

- + a lot more

- Petr Knoll - https://twitter.com/iampetrknoll (design partner OffMenu)

- Christian O’Brian - https://www.linkedin.com/in/obrienchristian/ (CEO OffMenu)

- Sahil Bloom - https://twitter.com/SahilBloom (partner OffMenu)

- Agencies

- Instrument - https://www.instrument.com/

- Basic - https://www.basicagency.com/

- Ueno - https://techcrunch.com/2021/01/06/twitter-acquihires-creative-agency-ueno-to-help-design-new-products/

Dive is where the best designers never stop learning 🤿

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