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Everyday AI Podcast – An AI and ChatGPT Podcast

EP 191: AI Search Takeover - The End of Traditional SEO + Web Browsing?

51 min • 23 januari 2024

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Traditional SEO is going to die. The way we all use the internet is going to drastically change. Why? Because AI search is here. So what effect do AI and LLM chatbots have on the future of traditional web searching? We're diving in.

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Timestamps:
02:30 Daily AI news
06:40 Jordan's background in SEO
12:01 Utilize Google's SGE, ChatGPT, perplexity.
14:01 Stack Overflow: open forum for developers.
18:08 Big publishers suing OpenAI over copyrighted content.
20:22 ChatGPT's usage has skyrocketed, generated significant organic traffic.
25:56 SEO experts emphasize content volume for ranking.
29:31 Online platforms consuming content without generating traffic.
32:03 Companies forced to prioritize ad revenue over user experience.
37:02 Underused generative AI; personalized content saves time.
37:40 MIT study on AI replacing human jobs.
43:49 SEO focus shifting to voice and AI.
45:29 Consider partnerships or join content publishers' union.
48:02 Google's AI search fills screen, discouraging scrolling.

Topics Covered in This Episode:
1. The Future of SEO and Web Browsing
2. Impact of AI and Voice Search on Traditional SEO
3. Usage and Benefits of AI Search Engines
4. Legal Issues and Partnerships between AI Companies and Publishers

Keywords:
SEO, AI, traditional SEO, Accelerant Agency, white hat SEO, local service-based businesses, AI features, Stack Overflow, ChatGPT, AI platforms, publishers, legal action, OpenAI, The New York Times, traditional news publishers, recipe search, perplexity, web browsing, lawsuits, partnerships, AI companies, personalization, ad revenue, publishers, browsing experience, retargeting ads, push notifications, video ads, excessive ads, unsustainable browsing experience.


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