Mladá Boleslav, 27 November 2023 – Škoda Auto has launched the global rollout of its new corporate identity (CI) across its extensive network of over 4,000 dealerships. The first showrooms featuring the new design are in Vietnam, and in Europe, the first revamped dealership is in Estonia. Additionally, Belgrade, Serbia, welcomed its first City Store completed in the new CI back in October. Meanwhile, a state-of-the-art showroom in Kuwait underlines Škoda Auto’s commitment to delivering a holistic digital customer experience and underscores the brand’s ongoing internationalisation strategy.
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