Chris has shown what's possible. And given that and the relatively low capital investment required to start a microgreens business, it's a business that attracts a lot of people.
People that likely focus on the high dollar value per tray, and people that dream about how much money they can make.
This is where it gets dangerous, because you can't just look at the income side of the business. You have to look at the expenses as well.
When you do that with microgreens that high dollar per tray, isn't as high as it might appear.
There are a number of cost that need to be considered - the soil, the seed, and the big one - the labor.
There's a decent amount of labor that goes into producing each tray of microgreens. Labor that needs to be priced into the product, and labor that might turn some people off from growing microgreens.
When over 60% of your time will be spent harvesting, cleaning, and sanitizing trays, some of the allure of that $50 tray goes away.
Add in the need for rigorous observations and recording keeping, and you will find yourself in a position that Chris describes as part automaton and part scientist.
Not for everyone.
Especially when people enter the business looking to make a quick buck.
If you are thinking about starting a microgreens operation, there's a lot to consider, especially the negatives.
Growing Your Microgreens Business Course with Chris Thoreau: http://www.permaculturevoices.com/microgreens
Listen to past episodes at: https://www.paperpot.co/podcast
Increase farm efficiency with the Paperpot Transplanter and Other Small Farm Equipment at https://www.paperpot.co/
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