77. How To Build A Fanbase For Your Music by Understanding The Discovery Journey

While setting up a series of Facebook Ads, I think about a journey that fans go on from not knowing who you are to becoming a raving fan. This has led to my ads being structured in a certain way that allows me to build a fanbase. If you are interested in learning more about my process in creating Facebook Ads, sign up for the waiting list. Once I have enough people interested, I will create a training on this topic.

The fan discovery journey is a lot like stairs. Potential fans are at the bottom and you are at the top. With each step closer, potential fans get to know more. They become more engaged and before you know it, they are your top fans. The easiest way to build a fanbase is to have your followers introduce you to their friends. Word of mouth is great because people trust friends. Whenever you create a newsletter or social media post, you should always include a call to action. Ask people to share your posts with their friends.

When you have exhausted all that, where do you find fans? That’s where the Fan Discovery Journey comes in. With this process, you will build a fanbase and start making money!

Find what works for you and your audience by testing this journey and altering it to your needs. If you are interested in learning more about how I structure my ads based on the discovery journey of fans, sign up for the waiting list. You will be notified as to when the training is.

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