Interview with Amanda Radke: How trendy marketing buzzwords can be confusing to the general public.

This week we welcome Amanda Radke from rural South Dakota helping debunk confusing labels and marketing buzzwords in the agriculture industry. We talk about how it is confusing to use terms such as sustainable, as that is how farmers have been growing for decades. We talk about the confusion that end consumers get when those words aren’t used, and what exactly those practices mean.

I truly hope that this episode is a conversation starter, and please reach out to either of us if you are confused or need more clarification. It is from conversations like this, that we all get better informed and can learn.

The Soil Quilt book: https://amandaradke.com/collections/books-toys/products/pre-order-childrens-book-the-soil-quilt