Elsie Rutterford and Dominika Minarovic are the founders of BYBI, a skincare brand on a mission to bring climate-conscious products to the masses.
They marry superfood with science and formulate all products in-house with upcycled ingredients and an internal auditing system to regulate its sustainability. With a goal to become the first carbon-negative beauty brand, BYBI is truly setting the standard for the industry.
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Follow Akash, Elsie & Dominika:
Akash Mehta: @mehta_a
Fable & Mane: @fableandmane
Elsie Rutterford: @elsiejrutterford
Dominika Minarovic: @dominika_bybi
BYBI: @bybibeauty
For more information about Founded Beauty, please visit www.foundedbeauty.com
#foundedbeauty
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