Fratello Talks: Could This Be The Next New Rolex?

Could this be the next new Rolex? In today’s episode, we put ourselves in the shoes of the brand’s product developers and exchanged some pitches about what kind of watch we’d love to see Rolex release next. We fully acknowledge it’s practically impossible to guess The Crown’s next move. Still, it was a fun thought experiment to see which direction it could take. We discuss far-fetched wishful thinking, tongue-in-cheek suggestions, and potentially great ideas that genuinely got us excited.