You won’t want to miss this episode of Game Economist Cast.
Guest! Finally! Dr.Julian Runge is here to add some much-needed seasoning to the regular crew, bringing the takes. We discuss the role of art, science, and academia, analytic organization structures, the role of flow in retention, the role of sales versus personalization, and the best theories of difficulty.
We cover a lot of PUBLICLY published research in this episode (most by Dr.Runge!) that most industry venters haven’t seen!
[1] Getting ML-Based App Personalization Right: The Engagement Engineering Framework
[2] Price Promotions for “Freemium” App Monetization
[3] Why Free-to-Play Apps Can Ignore the Old Rules About Cutting Prices
[4] Quantity discounts on a virtual good: The results of a massive pricing experiment at King