The Secret Sauce Behind Ultra Violette’s Best-Selling Sunscreens

Kirbie’s hosting solo today with the co-founders of Australian suncare brand Ultra Violette! Beauts Ava Matthews and Bec Jefferd stopped by the studio before heading back to Oz to talk about the brand’s expansion into the US and launch in Sephora. The ladies explain why they formulate for every country, what they think about sunscreen boosters in US formulations, misinformation about sunscreen as a whole, what they pay for their employees to get done, and what “gives them the shits” about how sunscreen is marketed. 

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