Hidden Brain

Why is it so hard to guess where we're meant to be? To predict where we'll end up? Nearly all of us have had the experience of traveling down one road, only to realize it's not the road for us. At the University of Virginia, Saras Sarasvathy uses the lens of entrepreneurship to study how we plan and prepare for the future. We kick off our new "Innovation 2.0" series by talking with Saras about how we pursue goals and make decisions.

Do you know someone who might benefit from our conversation with Saras about expert entrepreneurs? Please share it with them if so! And be sure to check out our other conversations about how to get out of ruts and figure out a path forward: 

Who Do You Want to Be?

You 2.0 : How to Break Out of a Rut

If you're a parent or a teacher, you've probably wondered how to balance play and safety for the kids in your care. You don't want to put children in danger, but you also don't want to rob them of the joy of exploration. This week, we talk with psychologist Peter Gray about how this balance has changed — for parents and children alike — and what we can do about it.

For more of our reporting on children and parents, check out these classic Hidden Brain episodes:

Kinder-Gardening

Bringing Up Baby 

We've all had those days when all we want is a little treat. Maybe it's a bag of chips, an ice cream sundae or a glass of wine. But sometimes, these desires become all-consuming. This week on the show, psychiatrist Judson Brewer helps us understand the science of cravings, and how we should respond to them. 

If you liked today's conversation, be sure to check out other Hidden Brain episodes about ways to regain a feeling of control over your life: Creatures of Habit and Taking Control of Your Time.

Anthropologist Tom Pearson was devastated after his daughter Michaela was diagnosed with Down syndrome. When he began to examine that emotional response, he found himself wrestling with questions that have roiled his field for decades. Early anthropologists would often compare people of different backgrounds and abilities, asking questions like: How is one group different from another? Which one is stronger or smarter? And how do we understand people who don’t fit our expectations? This week, we talk with Pearson about his family’s story, and the evolution of our thinking on disability and difference.

If you liked today's show, be sure to check out these classic Hidden Brain episodes:

"Emma, Carrie, Vivian"

"Why You're Smarter than You Think"

If you've ever taken an economics class, you were probably taught that people are rational. But about 50 years ago, the psychologists Daniel Kahneman and Amos Tversky began to chip away at this basic assumption. In doing so, they transformed our understanding of human behavior. This week, we remember Kahneman, who recently died at the age of 90, by revisiting our 2018 and 2021 conversations with him. 

If you enjoyed this look at the work of Daniel Kahneman, you might also enjoy our conversations about behavioral economics with Kahneman's friend and collaborator Richard Thaler: 

Misbehaving with Richard Thaler 

Follow the Anomalies 

Have you ever sat across from your spouse, colleague or friend and realized that while they may be hearing what you're saying, they aren't actually listening? Poor listening can lead to arguments, hurt feelings, and fractured relationships. But the good news is that active, thoughtful listening can profoundly benefit both people in the conversation. This week on the show, psychologist Guy Itzchakov helps us understand where interactions go awry, and how to become a more attentive listener. 

For more of our work on how to better connect with the people in your life, check out these episodes:

 Why Conversations Go Wrong with Deborah Tannen

A Secret Source of Connection with Amit Kumar

Relationships 2.0: What Makes Relationships Thrive with Harry Reis

Relationships 2.0: How to Keep Conflict from Spiraling with Julia Minson 

Many of us believe we know how we’d choose to die. We have a sense of how we’d respond to a diagnosis of an incurable illness. This week, we revisit a 2019 episode featuring one family’s decades-long conversation about dying. What they found is that the people we are when death is far in the distance may not be the people we become when death is near.

If you enjoyed today's episode, here are some more classic Hidden Brain episodes you might like:

The Cowboy Philosopher

When You Need It To Be True 

Me, Myself, and Ikea 

Thanks for listening! 

A little more than a decade ago, researchers began tracking an alarming trend: a dramatic uptick in anxiety and depression among young Americans. Psychologist Jonathan Haidt, like many other researchers, says the increase is related to our use of social media and devices. But he believes it’s also deeper than that — connected to our deepest moral beliefs and how they shape the way we view the world. He says there are simple steps we can take to improve the mental health of kids growing up in the smartphone era.

For more of our work on how technology is shaping our lives, check out our two-part series "The Paradox of Pleasure" and "The Path to Enough."  And don't miss our classic episode on social media, "Screaming into the Void."

Fear is a normal and healthy response to things that may harm us. But fear can also hold us back from doing the things we want to do. This week, we talk to psychiatrist and neuroscientist Arash Javanbakht about the psychology of fear — how it helps us, how it hurts us, and what we can do to harness it.

For more on the science of fear and anxiety, including how you can overcome it, check out our episode A Better Way to Worry.

Over the past few weeks, we've been exploring the psychology of partisanship, and how to effectively handle disagreements with those around us. This week, we conclude our US 2.0 series by turning to the past. We talk with journalist Steve Inskeep about how one of the most important leaders in American history — Abraham Lincoln — grappled with the pressing moral question of his time. When, if ever, is it worth compromising your own principles for the sake of greater progress?

If you enjoyed this episode, be sure to check out our 2018 conversation about Thomas Jefferson with historian Annette Gordon-Reed. It's the episode called "A Founding Contradiction" in this podcast feed, or you can listen on our website.  

We typically divide the country into two distinct groups: Democrats and Republicans. But what if the real political divide in our country isn’t between “left” and “right”? What if it’s between those who care intensely about politics, and those who don’t? This week, we bring you a favorite 2020 conversation with political scientist Yanna Krupnikov, who offers an alternative way to understand Americans’ political views.

For more of our reporting on the intersection between politics and psychology, check out our episode about political hobbyism. You might also like this classic episode about how we come to our political values and beliefs. Thanks for listening! 

Conflicts are inevitable — both at a global scale and in our personal lives. This week, in the latest in our US 2.0 series, psychologist Peter Coleman explains how minor disagreements turn into major rifts, and how we can defuse even the most salient of disputes in our lives.

Interested in learning more?

For additional ideas about how to keep conflict from spiraling, check out our conversation with researcher Julia Minson. And for a look at how violence shapes political outcomes on a global scale, be sure to listen to our interview with political scientist Erica Chenoweth. 

There's a saying that's attributed to the Dalai Lama: in the practice of tolerance, one's enemy is the best teacher. It's a nice idea, but in reality, when people don't share our values, it's hard for us to tolerate theirs. This week, we talk with sociologist Robb Willer about the common mistakes we make in trying to persuade others of our point of view — and how we can break out of our echo chambers.

Did you catch last week's kick-off to our US 2.0 series? You can find it in this podcast feed, and here. 

The United States, we’re told, is increasingly a house divided. Conservatives and progressives are so alienated from each other that conversation is virtually impossible. But are we really as divided as we’re led to believe? As we begin what promises to be a pivotal election season, we're kicking off a new series about how we form our political beliefs. We're calling it "US 2.0." We begin with psychologist Kurt Gray, who studies how we think about our political allies and  opponents — and how these insights can help us to chart a new path forward. 

Have you tried to talk with someone who disagrees with you about politics? Have you found effective ways to get through? If you’d be willing to share your stories with the Hidden Brain audience,  along with any questions you have for Kurt Gray, please record a voice memo and email it to us at [email protected]. Use the subject line “politics.”  And thanks!

We rely on our memory to understand the world. But what if our memories aren't true? This week, we talk to psychologist Elizabeth Loftus about the malleability of memory — what we remember, and what we think we remember.

For more on the science of memory, including how you can strengthen your own ability to recall information, check out our episodes Remember More, Forget Less and Did That Really Happen?
 

We spend more and more of our lives staring at screens. Our cellphones, smartwatches and laptops allow us to communicate instantly with people across the globe, and quickly look up obscure facts. But our digital devices are also altering our brains in profound ways. This week, psychologist Gloria Mark explores how our ability to focus is shrinking, and offers ways to protect our minds in a world filled with endless distractions.

Want more suggestions on how to stay focused in a distracting world? Here are a few additional episodes to check out:

You 2.0: Deep Work

Taking Control of Your Time

And if you love Hidden Brain, please consider joining Hidden Brain+, our podcast subscription! You can find it on Apple Podcasts, or by clicking  here. 

Most of us feel that our emotions are reactions to those outside of us. Someone cuts us off in traffic, and we say that the other driver made us upset. A friend brings over food when we're sick, and we say the friend offered us comfort. But psychologist and neuroscientist Lisa Feldman Barrett argues that our feelings are not, in fact, responses to the world — they're really predictions about the world. And she says we can exercise more control over those predictions than we realize.

Did you know that Hidden Brain now has an app? You can download it and try out our first game — designed to help you sharpen your facial recognition skills — here. 

When we're learning, or trying new things, mistakes are inevitable. Some of these mistakes provide us with valuable information, while others are just harmful. This week, we kick off the new year with researcher Amy Edmondson, who explains the difference between constructive failures and those we should try to avoid. 

If you know someone who would enjoy this episode, please share it with them. And thanks for listening! We look forward to bringing you many new Hidden Brain episodes in 2024. 

Humans have wrestled with questions about identity and purpose for millennia. So it’s no surprise that the insights of people who lived hundreds or even thousands of years ago have stood the test of time. This week, philosopher Tamar Gendler explores how three great thinkers from ancient Greece understood the human psyche, and what we can still learn from their wisdom today.

If you know someone who would enjoy this episode, please share it with them. And thanks for listening! We look forward to bringing you many new Hidden Brain episodes in 2024. 

When was the last time you set a goal and struggled to reach it? Perhaps you're trying to write a novel but can't seem to get started. Or maybe you want to master a sport, but you keep making the same mistakes over and over again. This week, organizational psychologist Adam Grant guides us through the science of human potential, and teaches us how to uncover our own abilities.

If you love Hidden Brain, please consider joining Hidden Brain+, our podcast subscription! You can find it on Apple Podcasts, or by clicking  here. 

We like to tell kids, “Don’t judge a book by its cover.” But from a very early age, we humans are doing just that — judging others based on how they look. This week, we bring you the second part of our look at the science of beauty and talk with psychologists Vivian Zayas and Stefanie Johnson about how appearances can often lead us astray.

If you haven't yet heard the first episode in this series, be sure to check it out! It's called "The Mystery of Beauty," and you can find it in this podcast feed, or on our website. 

Think about the last time you were struck by a gorgeous painting in a museum, or heard a song that brought you to tears. All of us know what it’s like to be stopped in our tracks by a beautiful sight. But scientists are still puzzling over why this is the case. What’s the point of beauty? Why is it seemingly so important to us? This week on the show, neuroscientist Anjan Chatterjee explains the function of beauty in our daily lives. Then, Nobel laureate Frank Wilczek describes how beauty served a purpose in some of the biggest scientific breakthroughs of our time.

In case you missed it, make sure to listen to the last installment of our Healing 2.0 series, The Power of Apologies. Plus, if you're looking for a holiday gift for the Hidden Brain fan in your life, be sure to check out our online shop for mugs, t-shirts, and more!

Why is it so hard to say 'I'm sorry?' In the final episode of our Healing 2.0 series, we talk with psychologist Tyler Okimoto about the mental barriers that keep us from admitting when we've done something wrong, as well as the transformative power of apologies.

If  you liked this episode, check out the rest of our Healing 2.0 series. And if you know someone who would benefit from the ideas we explored in this series, please share these episodes with them. Thanks! 

In 2019, Justin Harrison's mom was diagnosed with terminal cancer. But by the time she died, he had figured out how to keep a part of her alive...forever. This week, the strange and provocative story of a man who believes that grief is not inevitable — that we can, in a way, cheat death.

If you missed the earlier installments of our Healing 2.0 series, you can find them in this podcast feed, or on our website: Life After Loss, What We Gain from Pain, and Change Your Story, Change Your Life.

You've probably heard that people who lose a loved one may go through what are known as the "five stages" of grief: denial, anger, bargaining, depression, and acceptance. But many people find that their grief doesn't follow this model at all. In the latest installment of our Healing 2.0 series, we revisit our 2022 conversation with resilience researcher Lucy Hone. Lucy shares the techniques she learned to cope after a devastating loss in her own life. 

If you missed the earlier installments of our Healing 2.0 series, you can find them in this podcast feed, or on our website:  Healing 2.0: Change Your Story, Change Your Life and Healing 2.0: What We Gain from Pain. 

We’ve all heard the saying, “What doesn’t kill you makes you stronger.” But is there any truth to this idea? This week, we explore the concept of post-traumatic growth with psychologist Eranda Jayawickreme. He finds that pain can have benefits — but not necessarily the ones we expect.

Enjoy this episode? Make sure to check out last week's kick-off to our Healing 2.0 series, where we explore how the stories we tell about ourselves shape our lives in profound ways.  

We all tell stories about ourselves, often without realizing we’re doing so. How we frame those stories can profoundly shape our lives. In the kickoff episode to our month-long series on healing, psychologist Jonathan Adler shares how to tell our stories in ways that enhance our wellbeing.

Do you know someone who would enjoy Hidden Brain? Please tell them about this episode. And thanks for listening!  

One of the mysteries of human behavior is that it’s often easier for us to focus on what’s going wrong than on what’s going right in our lives. Why is that? Psychologist Thomas Gilovich studies the barriers that prevent us from feeling gratitude, and how we can overcome them.

Do you know someone who would enjoy Hidden Brain? Please tell them about this episode. And thanks for listening!  

As we move through our lives, we have to make decisions both big and small. Some are banal: What will I eat for breakfast today? Should I drive or bike to work? Others are more complicated: How much should I contribute to my 401k? What career should I pursue? Today on the show, behavioral economist Richard Thaler explains why our decision making is often far more nuanced than economic models would suggest.

If you missed last week's show on how to keep yourself from getting conned, you can find it here: How to Spot a Scam.

We like to think that con artists only prey upon the weak, or gullible. But psychologist Dan Simons says all of us can fall victim to scams, because the best scammers know how to take advantage of our biases and blindspots. 

Did you miss last week's episode about perfectionism? You can find it here. And thanks for listening!  

Perfectionism is everyone’s favorite flaw. It’s easy to assume that our push to be perfect is what leads to academic, athletic, and professional success.  But psychologist Thomas Curran says perfectionism has a dark side, and that there are much healthier ways to strive for excellence. 

Do you know someone who would enjoy Hidden Brain? Please tell them about this episode. And thanks for listening!  

It's easy to think that the best teams are collections of highly accomplished or talented individuals, working under a skilled leader. But that's no guarantee of success. Psychologist Anita Woolley says the best teams are far more than the sum of their parts, and they share certain basic characteristics. 

Do you know someone who would enjoy Hidden Brain? Please tell them about this episode. And thanks for listening!  

After we make a decision, we often tell ourselves a story about why our choice was the right one to make. It's a mental process that psychologist Elliot Aronson calls self-justification. These rationalizations can sometimes lead us to excuse bad behavior or talk ourselves out of a poor choice. But are there also times when self-justification can be used for good? 

This is the second part of our series on cognitive dissonance. Listen to the first episode: How We Live with Contradictions.

Think about the last time you did something you knew was wrong. How did you explain your actions to yourself? All of us tell stories about why we do the things we do. We justify our failures, and come up with plausible explanations for our actions. This week, Elliot Aronson explains the mental processes behind this type of self-justification, and shares how he helped develop one of the most widely-known concepts in psychology: cognitive dissonance.

If you're interested in learning more about the origins of cognitive dissonance, listen to our episode When You Need It To Be True. 

Do you like the ideas and insights we feature on Hidden Brain? Then please consider supporting our work by joining our new podcast subscription, Hidden Brain+. You can find it in the Apple Podcasts app, or by going to apple.co/hiddenbrain. Thanks! 

How often do you say something negative to yourself that you'd never utter to someone else? Self-criticism can often feel like a way to hold ourselves accountable. But psychologist Kristin Neff says there’s a better path to personal growth: self-compassion. In a favorite conversation from 2021, Kristin remembers the painful moment when she learned to show herself self-compassion, and shares how being kind to ourselves can improve our wellbeing and relationships with others. 

Do you know someone who needs a reminder to be kind to themselves? Please share this episode with them! And if you have follow-up questions for Kristin Neff, please record a voice memo and send it to [email protected]. Use the subject line "self-compassion" in your email. Thanks! 

Sorrows have a way of finding us, no matter how hard we try to avoid them. Joys, on the other hand, are often hard to notice and appreciate. This week, we continue our conversation with psychologist Fred Bryant about the science of savoring, and how to make the most of the good things in our lives.

Do you know someone who would enjoy our You 2.0 series? Please tell them about this episode and last week's show about  how to turn even the smallest moments into opportunities for pleasure.   And thanks for listening! 

It’s understandable that we sometimes dwell on things that upset us. But our negative emotions can keep us from savoring the good things in our lives. This week, we continue our You 2.0 series with psychologist Fred Bryant. We’ll discuss the many benefits of savoring, and how we can turn even the smallest of moments into an opportunity for pleasure.

Do you know someone who would enjoy our You 2.0 series? Please tell them about this episode and last week's show about  how to set our "future selves" up for success.  And thanks for listening! 

Have you ever set a goal and had a really difficult time sticking to it? Maybe you decide you want to save more money, or go to the gym more often. This week on the show, psychologist Hal Hershfield explains why it can be difficult to set our "future selves" up for success. Plus, he shares tools to help us make commitments that will benefit us in the years to come. 

Do you know someone who would enjoy our You 2.0 series? Please tell them about this episode and last week's show about how to break out of a rut. And thanks for listening! 

There are times in life when the challenges we face feel insurmountable. Authors succumb to writer's block. Athletes and artists hit a plateau. People of a certain age fall into a midlife crisis. These are all different ways of saying: I'm stuck.  This week, in the kickoff to our annual You 2.0 series, psychologist Adam Alter shares his research on why we all get stuck at various points in our lives, and how to break free. 

Do you like the ideas and insights we feature on Hidden Brain? Then please consider supporting our work by joining our new podcast subscription, Hidden Brain+. You can find it in the Apple Podcasts app, or by going to apple.co/hiddenbrain. Thanks! 

Think about how often you hold back honest opinions of someone else because you don’t want to hurt their feelings. But there are times when this well-intended restraint can be a mistake. This week, in the second part of our series on failure and feedback, psychologist Taya Cohen helps us understand when — and how — to be honest. 

If you missed the first part of our series — which focuses on how we can become better at learning from difficult or negative feedback — you can find it here. 

No matter who you are, it's guaranteed that at some point in life you'll make a mistake. Many of us find failures to be uncomfortable — so we try our best to ignore them and move on. But what if there was a way to turn that discomfort into an opportunity? This week, we begin a two part mini-series on the psychology of failure and feedback. Psychologist Lauren Eskreis-Winkler teaches us how to stop ignoring our mistakes, and instead, start to learn from them. 

Do you like the ideas and insights we feature on Hidden Brain? Then please consider supporting our work by joining our new podcast subscription, Hidden Brain+. You can find it in the Apple Podcasts app, or by going to apple.co/hiddenbrain. Thanks! 

This week, we bring you the second part of our conversation on the perils of too much pleasure. Psychiatrist Anna Lembke explains the neuroscience behind compulsive consumption, and how it alters our brains. She also shares techniques she’s learned from her patients to overcome the lure of addictive substances and behaviors.

Do you like the ideas and insights we feature on Hidden Brain? Then please consider supporting our work by joining our new podcast subscription, Hidden Brain+. You can find it in the Apple Podcasts app, or by going to apple.co/hiddenbrain. Thanks! 

All of us think we know what addiction looks like: it’s the compulsive consumption of drugs, alcohol, or nicotine. But psychiatrist Anna Lembke argues that this definition is far too narrow — and that a broader understanding of addiction might help us to understand why so many people are anxious and depressed. This week, we begin a two-part series that explains how and why humans are wired to pursue pleasure, and all the ways the modern world tempts us with addictive substances and behaviors.

Do you like the ideas and insights we feature on Hidden Brain? Then please consider supporting our work by joining our new podcast subscription, Hidden Brain+. You can find it in the Apple Podcasts app, or by going to apple.co/hiddenbrain. Thanks! 

It's not easy to know how we come across to others, especially when we're meeting people for the first time. Psychologist Erica Boothby says many of us underestimate how much other people actually like us. This week, we revisit one of our most popular episodes to look at how certain social illusions give us a distorted picture of ourselves.

Do you like the ideas and insights we feature on Hidden Brain? Then please consider supporting our work by joining our new podcast subscription, Hidden Brain+. You can find it in the Apple Podcasts app, or by going to apple.co/hiddenbrain. Thanks! 

Aging isn’t just a biological process. Our outlook and emotions also change as we age, often in ways that boost our well-being. Psychologist Laura Carstensen unpacks the science behind this surprising finding, and shares what all of us can learn from older people.

Have you ever been torn about whether to pursue a passion project? In the latest episode of Hidden Brain+, novelist and physician Abraham Verghese tells us about the person who helped him navigate this dilemma in his own life. Try Hidden Brain+ for free on the Apple Podcasts app or at apple.co/hiddenbrain.

Think about the last time you resisted watching yet another episode of your favorite TV show, or decided not to have a second piece of cake at a friend's birthday party. In many societies, self-discipline is seen as an invaluable trait. But we often overlook what makes it possible to hold back in those moments of temptation. This week, psychologist Celeste Kidd offers a new way to think about self-control. Then, we talk with researcher Jacqueline Rifkin about how to find the right balance between indulgence and restraint.

Have you ever been torn about whether to pursue a passion project? In the latest episode of Hidden Brain+, novelist and physician Abraham Verghese tells us about the person who helped him navigate this dilemma in his own life. You can hear the episode and become a subscriber to Hidden Brain+ at Apple Podcasts. 

Determination, hard work and sacrifice are core ingredients in the story of the American dream. But philosopher Jennifer Morton argues there is another, more painful requirement to getting ahead: a willingness to leave family and friends behind. This week, we revisit a favorite 2020 conversation about the ethical costs of upward mobility.

Make sure to listen to our episodes about the science of meditation, Seeking Serenity: Part 1 and Seeking Serenity: Part 2. And if you like Hidden Brain and want more of it, please join our new podcast subscription, Hidden Brain+! 

In the second part of our series on the science of meditation, Richard Davidson continues his endeavor to unite seemingly opposite ways of understanding the mind. Plus, he shares the latest research on mindfulness, and the unexpected ways it can benefit us.

Missed the first episode in our series on meditation? You can find it here: Seeking Serenity: Part 1. And if you like Hidden Brain and want more of it, please join our new podcast subscription, Hidden Brain+! 

In graduate school, neuroscientist Richard Davidson learned to use scientific tools as a way to examine the brain. At the same time, he also started studying under master meditators — who deeply contemplated their internal and external lives. This week, two ways of understanding the mind.

Make sure to listen to our Success 2.0 episodes: Taking the Leap, Getting What You Want, and Getting to the Top and Staying There. And if you like Hidden Brain and want more of it, please join our new podcast subscription, Hidden Brain+! 

There are plenty of talented people in the world. So why do only a tiny percentage of us reach the highest peaks of achievement? This week, we conclude our "Success 2.0" series by talking with researcher Justin Berg about whether there's a secret recipe for finding — and sustaining — success.  

Make sure to listen to the rest of our Success 2.0 episodes: Taking the Leap, Getting What You Want, The Obstacles You Don't See, and The Psychology of Self Doubt. And if you like Hidden Brain and want more of it, please join our new podcast subscription, Hidden Brain+! 

We all have times when we feel like a fraud. In the latest installment of our Success 2.0 series, we revisit a favorite 2021 conversation with psychologist Kevin Cokley. We'll explore the corrosive effects of self-doubt, and how we can turn that negative voice in our heads into an ally.  

Be sure to check out the rest of our "Success 2.0" series, including last week's episode about how to remove the obstacles that can impede our success. And don't miss the trailer for Hidden Brain+, our new podcast subscription debuting May 25! 

Think about the last time you tried to bring up an idea at work, and it was shot down. What did you do? Most of us think the best way to win people over is to push harder. But organizational psychologist Loran Nordgren says a more effective approach is to focus on the invisible obstacles to new ideas. In this episode of our Success 2.0 series,  we revisit a favorite 2021 interview about overcoming the obstacles that hold back innovation. 

We all rely on incentives to get people to do things they might otherwise avoid. If you missed last week's episode, "Getting What You Want," be sure to check it out for ideas about how to use incentives to achieve your goals. 

Do you love the ideas we explore on Hidden Brain and want more of them? Then please join Hidden Brain+, our new podcast subscription. You’ll find new episodes not available anywhere else, plus the chance to have your questions answered by the researchers we feature on the show. Find Hidden Brain+ exclusively on the Apple Podcasts app beginning May 25. Thanks, and see you there! -Shankar 

We all rely on incentives to get people to do things they might otherwise avoid. Parents reward kids for doing their homework. Companies offer bonuses to their high-performing employees. Charities send gifts to their donors. In the second episode in our "Success 2.0" series, economist Uri Gneezy shares how incentives can help us to achieve our goals, if we know how to avoid their pitfalls. 

American culture celebrates those who persevere in the face of adversity. But how do we know when to walk away from something that's no longer working?  Economist John List says in every domain of our lives, it's important to know when to  pivot to something new. Be sure to check out Taking the Leap, the kick-off to our "Success 2.0" series. And for more Hidden Brain, be sure to subscribe to our newsletter! You can sign up at news.hiddenbrain.org.

American culture celebrates those who persevere in the face of adversity. So how do we know when to walk away from something that's not working? Today, we kick off our new "Success 2.0" series with economist John List. He says in every domain of our lives, it's important to know when to pivot to something new. 

Have you ever thought about helping a  family member or friend in need, but then held back for some reason?  You're hardly alone. If you want to understand why we sometimes hesitate to show we care, be sure to check out last week's episode, A Secret Source of Connection.  And for more Hidden Brain, be sure to subscribe to our newsletter! You can sign up at news.hiddenbrain.org. 

We all have moments in our lives when we see someone who could use a helping hand. It could be a friend who recently went through a breakup, an elderly person trying to load groceries into their car, or a stranger on the street who looks a little lost. We tell ourselves we should help, but then something stops us. This week, psychologist Amit Kumar helps us understand what keeps us from taking a moment to be kind, and how to overcome these barriers to create stronger, happier connections. 

Have you ever had a moment when you blank out on your best friend's name, or forget the passcode to your phone? If you want to understand why, and how to improve your memory, be sure to check out last week's episode, Remember More, Forget Less. And for more Hidden Brain, be sure to subscribe to our newsletter! You can sign up at news.hiddenbrain.org. 

It happens to the best of us — we blank on someone's name, or forget an important meeting, or bomb a test we thought we'd ace.   Today on the show, we talk to cognitive scientist Daniel Willingham about the mysteries of memory: How it works, why it fails us, and how to build memories that stick. 

It used to be that we tried our best to conceal disadvantages. But new research sheds a light on the strange phenomenon of people who pretend to be worse off than they really are.  Check out our recent episode "Crying Wolf". And if you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org.  

It used to be that we tried our best to conceal disadvantages, hardships, and humiliations. But new research explores a curious shift: some people are flaunting limitations that don't exist. This week, we talk to psychologists Karl Aquino and Jillian Jordan about the strange phenomenon of wanting to seem worse off than we really are.

Think back to the last time you tried to win an argument. What could you have done to bolster your case? Check out our recent episode "Less is More" for helpful strategies. And if you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org.  

Why do some companies become household names, while others flame out? How do certain memes go viral? And why do some social movements take off and spread, while others fizzle? Today on the show, we revisit a favorite 2021 conversation with sociologist Damon Centola, who studies social contagion and how it can be harnessed to build a better world.

Think back to the last time you tried to win an argument. What could you have done to bolster your case? Our recent episode "Less is More" has helpful strategies — you can find it here or in your podcast feed. And if you like our work, please consider supporting it. Thanks! 

At every stage of life, there are moments when we need buy-in from other people. Yet most of us make a fundamental error when we try to persuade others to see things our way. This week, we talk with Niro Sivanathan of the London Business School about how to make a convincing argument. Then, we learn about what happens to our brains and bodies when we're the recipients of information. Bryan McLaughlin of Texas Tech University shares why it's so hard, but so important, to unplug from the news. 

Have you ever wondered where the concept of implicit bias comes from? Be sure to check out our recent series, "Revealing Your Unconscious." You can find part 1 here and part 2 here. And if you like Hidden Brain, please consider supporting the show. Thanks!

When James and Donovan first met, they knew little about each other, except that Donovan had stolen James' bike. Donovan got caught, and spent a month in jail. It was a story with a happy ending, as far as James was concerned. But then he found out, nearly a decade later, what happened to Donovan after his conviction. This week on the show, we look at the unexpected aftermath of a crime, and what happens when adversaries meet in conversation instead of a courtroom.

Have you ever wondered whether you have beliefs that might be hidden from your conscious mind? Be sure to check out our recent series on implicit bias — you can find the first episode here. And if you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org.  

Stories help us make sense of the world, and can even help us heal from trauma. They also shape our cultural narratives, for better and for worse. This week, we revisit a favorite 2021 conversation with psychologist Ryan Brown, who explores the phenomenon of “honor culture” and how it dictates our beliefs and behaviors.

Did you catch our two-part series on implicit bias? You can find part one part one here and part two here. And if you'd like to make a financial contribution to support our work, you can do so here. Thanks!

In the second part of our series on implicit bias, we explore the relationship between beliefs and behaviors. We also talk with psychologist Mahzarin Banaji about whether research on implicit bias tells us more about groups than it does about individuals.

To learn more:

Project Implicit

Outsmarting Implicit Bias

How do your beliefs about the world shape your reality, and your well-being? Be sure to listen to our recent episode about primal world beliefs for insights on that question. And if you enjoy our work, please consider supporting it. Thanks!

Would you consider yourself to be prejudiced against people who are different from you? Most of us would say no. But in the late 1990s, researchers created a test to measure biases that may be hidden from our conscious minds. Millions of people have taken it since, and not everyone likes what they've discovered. This week, we launch a two-part look at implicit bias with psychologist Mahzarin Banaji. We ask how is it that we can hold negative stereotypes — without being aware of them.

To learn more:

Project Implicit

Outsmarting Implicit Bias

Did you hear all the episodes in our Happiness 2.0 series? Be sure to check out our conversation about awe, and how we can cultivate more of it in our lives. And if you like our work, please consider supporting it. Thanks! 

As you move through the world, it's inevitable that your way of seeing things won't always align with the people around you. Maybe you disagree with the way your neighbor raises her kids, or find your brother's politics to be troubling. But you may not realize how much your core beliefs shape your perception of the world. This week, we talk with psychologist Jer Clifton about how our beliefs shape our reality — and how we can use this knowledge to live happier and more harmonious lives.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Many of us rush through our lives, chasing goals and just trying to get everything done. But that can blind us to a very simple source of joy that's all around us. This week, in the final installment of our Happiness 2.0 series, psychologist Dacher Keltner describes what happens when we stop to savor the beauty in nature, art, or simply the moral courage of those around us. 

Check out our previous episodes on happiness, including our conversations about chasing contentment and finding your purpose.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Sometimes, life can feel like being stuck on a treadmill. No matter how hard you try to feel happier, you end up back where you started. What’s going on here? Today in our Happiness 2.0 series, we revisit a favorite episode from 2020. Researcher Elizabeth Dunn helps us map out the unexpected ways we can find joy and happiness in our everyday lives. 

Check out our previous episodes on happiness, including our conversations about chasing contentment and finding your purpose.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Having a sense of purpose can be a buffer against the challenges we all face at various stages of life. Purpose can also boost our health and longevity. In this favorite episode from 2021, Cornell University psychologist Anthony Burrow explains why purpose isn’t something to be found — it’s something we can develop from within.

Did you catch the kick-off episode to our Happiness 2.0 series? We talk with psychologist Iris Mauss about how to stop chasing happiness and build a lasting sense of contentment. And if you're enjoying this series, please consider supporting our work. Thanks! 

It's natural to want to run away from difficult emotions such as grief, anger and fear. But what happens when these feelings catch up with us? This week, in the second installment of our Happiness 2.0 series, psychologist Todd Kashdan looks at the relationship between distress and happiness, and how to keep difficult emotions from sabotaging our wellbeing. 

Did you catch the first episode in our series on happiness?  You can find last week's conversation on how to build a lasting sense of contentment here.  And if you enjoy the show and would like to help us make more episodes of Hidden Brain, please consider supporting our work. Thanks! 

Many of us believe that hard work and persistence are the key to achieving our goals. But is that true when it comes to the pursuit of happiness? This week, we kick off a month-long series we're calling Happiness 2.0. We talk with psychologist Iris Mauss, who explains why happiness can seem more elusive the harder we chase it, and what we can do instead to build a lasting sense of contentment. 

Did you catch our two-part series on the science of influence? You can find part 1 here.  And if you enjoy the show and would like to help us make more episodes of Hidden Brain, please consider supporting our work. Thanks! 

When we want something very badly, it can be hard to see warning signs that might be obvious to other people. This week, we revisit a favorite episode from 2021, bringing you two stories about how easy it can be to believe in a false reality — even when the facts don’t back us up. 

If you missed it, make sure to listen to last week's episode on how to turn a "no" into a "yes." And if you enjoy the show and would like to help us make more episodes of Hidden Brain, please consider supporting our work. Thanks! 

Think back to the last time someone convinced you to do something you didn't want to do, or to spend money you didn't want to spend. What techniques did that person use to persuade you? This week, we continue our look at the science of influence with psychologist Robert Cialdini, and explore how these techniques can be used for both good and evil. 

Did you listen to the first part of our episodes on influence? Don't miss last week's episode on how to turn a "no" into a "yes." And if you enjoy the show and would like to help us make more episodes of Hidden Brain, please consider supporting our work. Thanks! 

We all exert pressure on each other in ways small and profound. We recommend movies or books to a friend. We convince a colleague to take a different tactic at work. We lobby a neighbor to vote for our favored political candidate. This week, we launch the first of a two-part mini-series on the science of influence, and talk with psychologist Robert Cialdini about how we can all improve our techniques for persuading others. 

Trying to make a  big decision or fulfill a personal goal in the year to come? Don't miss our recent episode about how to figure out what you want in life. And if you enjoy the show and would like to help us make more episodes of Hidden Brain, please consider supporting our work. Thanks! 

If you think about the people in your life, it's likely that they share a lot in common with you. Maybe they like the same kinds of food, or enjoy the same hobbies. But, if you dig a little deeper, you may find that they share much more: they might make the same amount of money as you, or share the same race. This week, we talk with economists Luigi Pistaferri and Matthew Jackson about why we often surround ourselves with people who are just like us — and how we can transform our lives by pushing back against this phenomenon.  

Did you catch last week's episode on the science of figuring out what you want? You can find it  here. And if you'd like to make a financial contribution to support our work, you can do so here. Thanks!

We all have to make certain choices in life, such as where to live and how to earn a living.  Parents and peers influence our major life choices. But they can also steer us in directions that leave us deeply unsatisfied. Psychologist Ken Sheldon studies the science of figuring out what you want. He says there are things we can do to make sure our choices align with our deepest values.

Did you catch last week's episode about how to develop healthy habits? You can find it  here. And if you'd like to make a financial contribution to support our work, you can do so here. Happy New Year from all of us at Hidden Brain!

It's the time of year when many of us make resolutions for the year ahead. We pledge to quit smoking, eat better, or get more exercise. Then a few weeks go by, and we abandon our best-laid plans. That’s because change is hard. This week, we revisit a favorite 2021 conversation with behavioral scientist Katy Milkman, who shares how we can structure our lives to do what we know is good for us.

Did you catch last week's episode about why we complain — and how we can complain more effectively? You can find it here. And if you'd like to make a financial contribution to support our work, you can do so here. Happy New Year from all of us at Hidden Brain!

We often look down on people who complain a lot. Yet when something goes wrong in our own lives, many of us go straight to griping, grumbling and kvetching. This week. we talk with psychologist Robin Kowalski about how we can complain more effectively. We'll also hear from psychologist Mike Baer, who offers ways we can give better feedback to a friend or colleague who comes to us with complaints.  

Did you catch our recent episode about the power of rituals? You can find it here.  And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

People in every country and culture mark important milestones, such as births, marriages and deaths, with intricately choreographed scripts. We even appeal to supernatural forces  to give our favorite sports teams an extra advantage. This week on the show, anthropologist Dimitris Xygalatas explains the psychological power behind the sacred and secular rituals that structure our lives. 

Did you catch our recent episode about the secret to good gift giving? You can find it here .   And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

With the holidays upon us, many of us are hunting for that special something for the special someones in our lives.  It's how we show we care about them.  So why is it so hard to find the right gift?  This week, we talk with researcher Jeff Galak about why the presents we give for holidays and birthdays often miss their mark, and how to become a better gift giver.  

If you missed any of the episodes in our recent Relationships 2.0 series, you can find them all in this podcast feed, or on our website. And if you enjoyed this series, please consider supporting our work. 

Everyone wants to be loved and appreciated. In the final episode of our Relationships 2.0 series, we revisit a conversation with psychologist Harry Reis, who says there’s another ingredient to successful relationships that’s every bit as important as love. 

If you missed any of the episodes in our Relationships 2.0 series, you can find them all in this podcast feed, or on our website. And if you enjoyed this series, please consider supporting our work. 

No one will deny that marriage is hard. In fact, there's evidence it's getting even harder. This week on the show, we revisit a favorite episode from 2018 about the history of marriage and how it has evolved over time. We'll talk with historian Stephanie Coontz and psychologist Eli Finkel, and explore ways we can improve our love lives — including by asking less of our partners. 

For more of our Relationships 2.0 series, be sure to check out last week's episode, "An Antidote to Loneliness." And if you've found this series to be useful, please consider supporting our work! You can do so at support.hiddenbrain.org. 

When you go to a medical appointment, your doctor may ask you several questions. Do you smoke? Have you been getting exercise? Are you sleeping? But rarely do they ask: are you lonely? U.S. Surgeon General Vivek Murthy believes we are suffering from an epidemic of loneliness. This week, we revisit our 2020 conversation with Murthy about the importance of human connection to our physical and mental health, and how we can all strengthen our social ties.

A note that this week's episode includes a discussion of suicide. If you're experiencing suicidal crisis or emotional distress and are based in the U.S., you can reach the Suicide & Crisis Lifeline by calling 988. 

Did you catch last week's episode in this series, about the power of tiny interactions? You can find it here. And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

As you're going about your day, you likely interact with family, friends and coworkers. These relationships can help you feel cared for and connected. But what if there's a whole category of people in your life whose impact is overlooked? In the second episode of our "Relationships 2.0" series, psychologist Gillian Sandstrom reveals some simple ways to make your life a little more joyful and maybe even a little less lonely. 

Did you catch the first episode in this series, about how to engage in conflict more productively? You can find it here. And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

When it comes to conflict, most of us just want to shut it down. But psychological research is increasingly taking a different approach to discord, with profound implications for disputes big and small. This week, we kick off our Relationships 2.0 series by asking: what if we stop trying to eliminate conflict and instead ask, how can we do conflict better?

Did you catch our recent episode about how to make anxiety work for you? You can find it  here.   And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

Anxiety is an uncomfortable emotion, which is why most of us try to avoid it.  But psychologist Tracy Dennis-Tiwary says our anxiety is also trying to tell us something. This week, we explore how we can interpret those messages and manage the intense discomfort these feelings can generate. 

Did you catch our recent episode about how to break free from either-or thinking? You can find it  here.  And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

We all face tough decisions in life, whether we're juggling the demands of work and family or deciding whether to take a new job. These situations often feel like either/or choices.  But psychologist Wendy Smith says this binary way of confronting dilemmas contains a trap.  She offers a different way to think about difficult choices, one that opens up unexpected possibilities. 

Did you catch our recent episode about why we sometimes confess to  things we didn't do? You can find it  here. And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

Have you ever been falsely accused of something? Many of us think there’s only one way we’d act in such a situation: we’d defend ourselves. We’d do whatever it takes to clear our name — and above all else, we’d never, ever confess to something we didn’t do. But psychologist Saul Kassin says that’s a myth. This week, why we sometimes act against our own self-interest — even when the stakes are at their highest.

Did you catch our recent episode about how we can make better use of our time? You can find it here. And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

If you're bilingual or multilingual, you may have noticed that different languages make you stretch in different ways. This week, we revisit a favorite 2018 conversation with cognitive scientist Lera Boroditsky. She studies how the structure of the languages we speak can change the way we see the world. Then, a 2017 conversation with linguist and author John McWhorter, who shares how languages evolve, and why we're sometimes resistant to those changes.

If you like today's show, be sure to check out our recent episode about how the culture we live in can shape the emotions we feel. And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

Many of us feel like there aren't enough hours in the day. We struggle to make time for all the competing demands at work and at home, and inevitably feel like we're letting someone down. But what if there were a way to reclaim our time and, as a result, get more joy out of our lives?  This week, psychologist Cassie Mogilner Holmes explains how we've fallen victim to the illusion of time scarcity, and what we can do to spend our time more wisely. 

Did you catch last week's episode about how we can better understand what's going on inside another person's head?  You can find it here. And if you like our work, please consider a financial contribution to help us make many more episodes like this one. 

So often, we think we know what other people are thinking. But researchers have found that our attempts at reading other people go wrong more often than we realize.  This week, we talk with psychologist Tessa West about what we can all do to read people more accurately.

If you like today's show, be sure to check out last week's conversation about emotions, and how they're shaped by where we live. And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

We like to think that all humans are born with the same core emotions: anger, fear, joy, sadness and disgust.  But what if that's not true? This week, psychologist Batja Mesquita offers a different model of emotions — one that can help us to better understand our own feelings and those of the people around us. 

If you like this show, be sure to check out our other work, including our recent episode on how technology and psychology can be used to radically transform our approach to crime. And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

All of us want to feel safe in our daily lives. Yet when we think about crime, our first response is often a blanket approach: find the bad guys, and punish them. But what if there were another way? This week on the show, researchers Sara Heller and Chris Blattman explore how technology and psychology can be used to radically transform our approach to crime. 

Don't forget to check out the episodes in this year's You 2.0 series, including last week's conversation with Adam Grant about how to open your mind and question your own assumptions. And if you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org.  

In the United States, we often praise people with strong convictions, and look down on those who express doubt or hesitation.  In this favorite 2021 episode, psychologist Adam Grant pushes back against the benefits of certainty, and describes the magic that unfolds when we challenge our own deeply-held beliefs.

Don't forget to check out the other episodes in our You 2.0 series, including last week's show on how to overcome stage fright. Also, if you'd like to support our work, you can do so at support.hiddenbrain.org. Thanks! 

The pressure. The expectations. The anxiety. If there’s one thing that many of us have in common, it’s the stress that can come from performing in front of others. In this week’s episode, we revisit our 2021 conversation with cognitive scientist Sian Beilock about why so many of us crumble under pressure — and what we can do about it. 

Don't forget to check out the other episodes in our You 2.0 series, including last week's show about how we can harness our sight to achieve our goals. Also, if you'd like to support our work, you can do so at support.hiddenbrain.org. Thanks! 

Some challenges can feel insurmountable. But psychologist Emily Balcetis says the solutions are often right in front of our eyes. This week, as part of our annual series on personal growth and reinvention, we revisit a favorite 2020 conversation about how we can harness our sight to achieve our goals.

If you like this show, be sure to check out our other work, including our recent episode about how to make peace with your negative inner voice. Also, if you'd like to support our work, you can do so at support.hiddenbrain.org. Thanks! 

How well do we know ourselves? Maybe the better question to ask is how well can we truly know ourselves? Psychologist Tim Wilson says introspection only gets us so far, and that we often make important decisions in life and love for reasons we don't even realize. But he says there are some simple ways to improve our self-knowledge. 

If you like this show, be sure to check out our other work, including our two recent episodes on how our mindsets shape our lives in subtle but profound ways. Episode 1 looks at  how we respond to stress, and episode 2 examines how our beliefs about food and exercise affect our bodies. 

Also, if you'd like to support our work, you can do so at support.hiddenbrain.org. Thanks! 

You know that negative voice that goes round and round in your head, keeping you up at night?  When that negative inner voice gets switched on, it's hard to think about anything else. Psychologist Ethan Kross has a name for it: chatter. He says it's part of the human condition, but there are ways to keep our negative emotions from morphing into chatter. 

If you like this show, be sure to check out our other work, including our two recent episodes on how our mindsets shape our lives in subtle but profound ways. Episode 1 looks at  how we respond to stress, and episode 2 examines how our beliefs about food and exercise affect our bodies. 

Also, if you'd like to support our work, you can do so at support.hiddenbrain.org. Thanks! 

We often assume that we see ourselves and the world around us accurately. But psychologist Alia Crum says that our perceptions are always filtered through our mindsets — and these mindsets shape our lives in subtle but profound ways. In the second of two episodes, Alia explains how our beliefs about food and exercise affect our bodies.

If you haven't yet listened to our first episode about mindsets, you can find it here. And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

We often assume that we see ourselves and the world around us accurately. But psychologist Alia Crum says that our perceptions are always filtered through our mindsets — and these mindsets shape our lives in subtle but profound ways. In the first of two episodes, Alia explains how mindsets affect our response to stress.

If you like this show, be sure to check out our other work, including our recent episode about how group identities can affect our behavior. And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

Have you ever gotten into a heated argument about politics? Maybe you’ve said something you're not proud of during game night with friends, or booed the opposing team at a sporting event. Psychologist Mina Cikara studies what happens in these moments — when our mindset shifts from “you and me” to “us and them.” This week on the show, Mina shares the profound ways that becoming a part of a group shapes our thoughts, feelings and behaviors.

If you like this show, be sure to check out our other work, including our recent episode exploring whether there's any merit to the idea that "what doesn't kill you makes you stronger."

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

We've all heard the saying, "What doesn't kill you makes you stronger." But is there any truth to this idea? This week, we explore the concept of post-traumatic growth with psychologist Eranda Jayawickreme. He finds that suffering can have benefits — but not necessarily the ones we expect. 

If you like this show, be sure to check out our other work, including our recent episode about how we define intelligence. 

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

"We hold these truths to be self-evident, that all men are created equal." Those words, penned by Thomas Jefferson 246 years ago, continue to inspire many Americans. And yet they were written by a man who owned hundreds of enslaved people, and fathered six children by an enslaved woman. This week, as we prepare to mark Independence Day in the United States, we revisit our 2018 conversation with Pulitzer Prize-winning historian Annette Gordon-Reed. We talk about the contradictions in Jefferson's life — and how those contradictions resonate in our own lives. 

If you like this show, be sure to check out our other work, including our recent episode about the power of subtraction.

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

When Paul Burnham was a teenager, he received what felt like a premonition: he would die at the age of 54. Now, he's 54. This week, what his story of confronting death reveals about life.

If you like this show, be sure to check out our other work, including our recent episode about the power of doing less.

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

From the time we are schoolchildren, we are ranked and sorted based on how smart we are. But what if our assumptions about intelligence limit our potential? This week, psychologist Scott Barry Kaufman proposes a more expansive notion of what it means to be "smart."

If you like this show, be sure to check out our other work, including our recent episode about the power of subtraction.

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

The human drive to invent new things has led to pathbreaking achievements in medicine, science and society. But  our desire for innovation can keep us from seeing one of the most powerful paths to progress: subtraction. Engineer Leidy Klotz says sometimes the best way forward involves removing, streamlining  and simplifying things.

If you like this show, be sure to check out our other work, including our recent episode about the psychological traps we fall into when it comes to money. 

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

What do the things you buy say about you? Many of us like to think of ourselves as immune to slick advertising and celebrity endorsements. But like it or not, we're communicating messages about ourselves every day with the clothes we wear, the cars we drive, and the products we use. In the final installment of our Money 2.0 series, we revisit favorite conversations with Americus Reed and Neeru Paharia. We'll consider how companies create a worldview around the products they sell, and then get us to make those products a part of who we are.  

If you like this show, be sure to listen to the other episodes in this series, including our conversation about the mental scripts that shape our choices around money.

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

Where do you stand on the income ladder? Do you think of yourself as rich, as poor, or as somewhere in between? Our perceptions of wealth — our own, and other people's — can affect us more profoundly than we realize. This week in our Money 2.0 series, we revisit two of our favorite conversations about wealth and inequality. Sociologist Brook Harrington takes us inside the lives of the über wealthy and the people who manage their fortunes. Then, psychologist Keith Payne shares surprising research about income inequality and how it shapes our minds. 

If you like this show, be sure to listen to the other episodes in this series, including our conversation about the mental scripts that shape our choices around money.

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

What’s the point of money? The answer might seem obvious: we need it to get paid for our work and to buy the things we need. But there’s also a deeper way to look at the role of money in our lives. This week in our Money 2.0 series, we revisit a favorite 2020 episode for an anthropologist’s take on the origin story of money. What if the cash and coins we carry are not just tools for transactions, but manifestations of human relationships?

If you like this show, be sure to listen to last week's episode on how we can be better both at spending and at saving money.

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

Have you had a recent surprise expense? You're not alone. More than half of American households report facing an unplanned financial shock in the last year. This week, in the second part of our new "Money 2.0" series, psychologist Abigail Sussman points out our blindspots around money, and how we can be smarter about spending and saving.

If you like this show, be sure to listen to last week's episode on how our unconscious attitudes towards money influence how we manage our finances. 

Also, check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

Money worries are one of the biggest sources of anxiety in the lives of Americans. This week, we kick off our new "Money 2.0" series with psychologist Brad Klontz. He says that while external economic forces often shape our financial well-being, our unconscious beliefs about money also contribute to how well we manage our money. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

Neuroscientist Doug Fields was on a trip to Europe when a pickpocket stole his wallet. Doug, normally mild-mannered, became enraged — and his fury turned him into a stranger to himself. This week, we revisit a favorite 2020 episode about the secret logic of irrational anger.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

Have you ever been in a position where you had to choose between someone you care about and a value that you hold dear? Maybe you had to decide whether to report a friend who was cheating on an exam, or a co-worker who was stealing from the tip jar. This week, we tell the story of a Detroit police officer who found himself in this sort of dilemma, forced to choose between people he loved and the oath he swore to serve his community. What happens in our minds when we have to decide what is right and what is wrong?

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

We all self-censor at times. We keep quiet at dinner with our in-laws, or nod passively in a work meeting. But what happens when we take this deception a step further, and pretend we believe the opposite of what we really feel? In this favorite episode from 2020, economist and political scientist Timur Kuran explains how our personal, professional and political lives are shaped by the fear of what other people think.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

It’s not your imagination: rudeness appears to be on the rise. Witnessing rude behavior — whether it's coming from angry customers berating a store clerk or airline passengers getting into a fistfight — can have long-lasting effects on our minds. But behavioral scientist Christine Porath says there are ways to shield ourselves from the toxic effects of incivility. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

We’ve all heard about the five stages of grief. But what happens when your experience doesn’t follow that model at all? Resilience researcher Lucy Hone began to question how we think about grief after a devastating loss in her own life. She shares the techniques she learned to help her cope with tragedy.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

When disaster strikes — from the explosion of a space shuttle to the spread of a deadly virus — we want to know whether we could have avoided catastrophe. Did anyone speak up with concerns about the situation? And if so, why didn’t someone listen? This week, we revisit a favorite episode about the psychology of warnings, and how we can all become better at predicting the future.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

Does power truly flow from the barrel of a gun? Pop culture and conventional history often teach us that violence is the most effective way to produce change. But is that common assumption actually true? Political scientist Erica Chenoweth, who has studied more than 100 years of revolutions and insurrections, says the answer is counterintuitive. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

Social media sites offer quick and easy ways to share ideas, crack jokes, find old friends. They can make us feel part of something big and wonderful and fast-moving. But the things we post don’t go away. And they can come back to haunt us. Today, we revisit a 2019 episode about one teenager’s social media posts, and how they destroyed an opportunity he’d worked for all his life.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

We've all been in situations where we experience mixed emotions. Maybe you've felt both joy and sadness during a big life decision, such as whether to purchase a home or accept a job offer. Or maybe you've experienced mixed feelings about the ways the COVID-19 pandemic has shaped your life. Psychologist Naomi Rothman says that while these feelings of ambivalence are uncomfortable, they can also serve us in important ways. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

Do you ever stop to wonder if the way you see the world is how the world really is?  Economist Abhijit Banerjee has spent a lifetime asking himself this question. His answer: Our world views often don't reflect reality. The only way to get more accurate is to think like a scientist — even when you're not looking through a microscope. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you’d like to support our work, you can do so at support.hiddenbrain.org.

Do you ever struggle to communicate with your mom? Or feel like you and your spouse sometimes speak different languages? In the final episode of our "Mind Reading 2.0" series, we bring back one of our favorite conversations, with linguist Deborah Tannen. She shows how our conversational styles can cause unintended conflicts, and what we can do to communicate more effectively with the people in our lives.

If you like this show, please check out our new podcast, My Unsung Hero! And if you’d like to support our work, you can do so at support.hiddenbrain.org.

Turn on the news, and you'll be bombarded with stories of people who lie, cheat, and kill. Most of our public and economic policies take aim at these sorts of people — the wrongdoers and the profiteers. But is there a hidden cost to the rest of us when we put bad actors at the center of our thinking? Do the measures we put in place to curtail the selfish inadvertently hurt our capacity to do right by others? In the latest in our "Mind Reading 2.0" series, we revisit a 2020 episode with behavioral economist Sam Bowles. He argues that laws written to govern the lawless end up changing the behavior of the lawful — for the worse. 

If you like the show, don't forget to subscribe to our weekly newsletter. Every week, we'll bring you interesting research on human behavior, along with a brain teaser and a moment of joy. 

It’s easy to spot bias in other people, especially those with whom we disagree.  But it’s not so easy to recognize our own biases.  In the latest in our "Mind Reading 2.0" series, we revisit a favorite conversation with psychologist Emily Pronin. We'll look at one of the most bewildering aspects of how we read minds — in this case, our own. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you’d like to support our work, you can do so at support.hiddenbrain.org.

It's not easy to know how we come across to others, especially when we're meeting people for the first time. Psychologist Erica Boothby says many of us underestimate how much other people actually like us. In the second installment of our Mind Reading 2.0 series, we look at how certain social illusions give us a distorted picture of ourselves. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you’d like to support our work, you can do so at support.hiddenbrain.org.

As we go through life, we’re constantly trying to figure out what other people are thinking and feeling. Psychologist Liane Young says this ability to assess other people's thoughts ​is an extraordinary feat of cognition. But this mental superpower can sometimes lead us astray. This week, we kick off a new series exploring how we understand — or fail to understand — the minds of other people.

If you like this show, please check out our new podcast, My Unsung Hero! And if you’d like to support our work, you can do so at support.hiddenbrain.org.

Sanaa is on her train ride home when an angry man begins threatening her. Before he gets too close, a stranger intervenes. 

Please share the story of your unsung hero with us! To do so, record a voice memo on your phone and email us at [email protected].

Life is often filled with hardships and tragedies. For thousands of years, philosophers have come up with strategies to help us cope with such hardship. This week, we revisit a 2020 conversation with philosopher William Irvine about ancient ideas — backed by modern psychology — that can help us manage disappointment and misfortune.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

Everyone wants to be loved and appreciated. But psychologist Harry Reis says there’s another ingredient to successful relationships that’s every bit as important as love.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org.

It's 1979, and Wendy is eight years old, crying alone in an airport. Then she sees a woman in white walking towards her.

In a few weeks we'll be running these episodes exclusively on the My Unsung Hero feed. Please don’t miss any of these wonderful stories —  subscribe now on Apple, Spotify, or wherever you get your podcasts. 

The rift between police and Black Americans can feel impossible to bridge. But in his work with police departments across the U.S., Yale psychologist Phillip Atiba Goff has found novel ways to address the problem.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

All of us make choices all the time, and we may think we're making those choices freely. But psychologist Eric Johnson says there's an architecture behind the way choices are presented to us, and this invisible architecture can influence decisions both large and small. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

At the beginning of the year, many of us make resolutions for the months to come. We resolve to work out more, to procrastinate less, or to save more money. Though some people stick with these aspirations, many of us fall short. This week, we revisit our 2019 conversation with psychologist Wendy Wood, who shares what researchers have found about how to build good habits — and break bad ones.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

Justin is  sitting on the side of the freeway, hoping someone will help him fix his busted wheel. Right around the time he’s about to give up, a van pulls over.

Would you like to share the story of an unsung hero who helped you in a moment of need? If so, please record a voice memo and send it to [email protected]. 

Bababa, dadada, ahgaga. Got that? Babies are speaking to us all the time, but most of us have no clue what they're saying. To us non-babies, it all sounds like charming, mysterious gobbledegook. To researchers, though, babbling conveys important information about a baby's readiness to learn. This week, we'll revisit a favorite episode exploring the language and behavior of the newest members of the human family.

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

We all have times when we feel like a fraud. Psychologist Kevin Cokley studies the corrosive effects of self-doubt, and how we can turn that negative voice in our heads into an ally.  

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

It's 1994, and two men corner Leah on a dark street as she's walking home. Then she sees a car, and a glimmer of hope.

To hear more stories like this, subscribe to our new podcast, My Unsung Hero. And we'd love to hear your own story: send a voice memo to [email protected].

It’s psychologically simpler to see the world in black and white. But reality often comes in shades of gray. This week, how our minds grapple with contradictions, especially those we see in other people. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

If you’re working from home, you might be reveling in your daily commute to the dining room table. Or you might be saying, “Get me out of here.” In the final episode of our Work 2.0 series, economist Nicholas Bloom joins us from his spare bedroom to ponder whether working from home is actually working. 

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

Tony is angry at his English teacher, Mrs. Holman, for making him stay after class. But on the last day of school, she takes his hand, and tells him something he'll never forget.

To hear more stories like this, subscribe, and enjoy!

Editor’s Note August 7, 2023: In 2023, a group of academic researchers publicly shared concerns about alleged fabrications in some of Francesca Gino’s work. You can find more information about their analysis at Data Colada.org. A number of the studies they flagged have since been retracted by the journals that published them. None of the studies referenced in Hidden Brain’s conversation with Francesca Gino were flagged or have been retracted to date. 

In a statement on LinkedIn, Francesca Gino said that she has “never, ever falsified data or engaged in research misconduct of any kind.

Francesca Gino studies rebels - people who practice "positive deviance" and achieve incredible feats of imagination. They know how and when to break rules that should be broken. So how can you activate your own inner non-conformist? This week, we ponder the traits of successful rebels as we revisit our 2018 conversation with Francesca.  

If you like this show, please check out our new podcast, My Unsung Hero! And if you'd like to support our work, you can do so at support.hiddenbrain.org. 

Many of us spend our workdays responding to a never-ending stream of emails and texts. We feel stressed out and perpetually behind on our to-do list. But what if there was a better way to work? This week, we revisit a favorite conversation about "deep work" with computer scientist Cal Newport. And we'll visit a lab that's studying whether brain stimulation can improve our ability to handle multitasking and interruptions.

If you like this show, please check out our new podcast, My Unsung Hero! And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Today we're sharing another episode of our new podcast, My Unsung Hero. To hear more stories like this, subscribe, and enjoy!

It's a few days after her mother's death, and Terri Powers is at the checkout line in a grocery store. As she turns to leave, the bagger stops her, and asks a question.

The world of play and the world of work are often seen as opposites. But they may have more in common than we think. In the second installment of our new Work 2.0 series, Ethan Mollick makes the case that we can make our jobs more engaging by incorporating elements of games.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Introducing new ideas is hard. Most of us think the best way to win people over is to push harder. But organizational psychologist Loran Nordgren says a more effective approach is to focus on the invisible obstacles to new ideas.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

We’ve grown accustomed to viewing climate change as an enemy we must urgently defeat. But is that the right metaphor for the greatest existential problem of our time? This week, we consider how to reframe the way we think about life on a changing planet.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Today we're sharing another episode of our new podcast, My Unsung Hero. Subscribe, and enjoy!

In 2008, while driving to work, Rick Mangnall crashes into a slab of granite rock. He's hanging upside down in his seatbelt when he sees an old Ford truck pull over across the road.

In 1978, Judy, Lyn and Donna Ulrich were driving to a volleyball game when their Ford Pinto was hit from behind by a van. The Pinto caught fire, and the three teenagers died. This week, we revisit a 2020 episode with a former Ford insider who played a key role in weighing the risks associated with the Pinto. And we consider what his story tells us about a question we all face: is it possible to fairly evaluate our past actions when we know how things turned out?

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Self-criticism is often seen as a virtue. But psychologist Kristin Neff says there’s a better path to self-improvement — self-compassion. She says people who practice self-compassion are more conscientious and more likely to take responsibility for their mistakes.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

My Unsung Hero is here! We're excited to share one of the first episodes of our new podcast. Episode one features listener Jackie Briggs from Portland, Oregon. In 2006, a stranger noticed an unusual mark on Jackie's arm, and realized something was wrong.

You can subscribe to My Unsung Hero here.

When we want something very badly, it can be hard to see warning signs that might be obvious to other people. This week, we bring you two stories about how easy it can be to believe in a false reality — even when the facts don’t back us up.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Many Americans feel an obligation to keep up with political news. But maybe we should be focusing our energies elsewhere. In this episode from 2020, political scientist Eitan Hersh says there's been a rise in "political hobbyism" in the United States. We treat politics like entertainment, following the latest updates like we follow our favorite sports teams. Instead, he says, we should think of politics as a way to acquire power and persuade our neighbors to back the issues we support.

Longtime Hidden Brain listeners know that for years, we've thanked an unsung hero at the end of every episode. Now, we're launching a new show inspired by that tradition. Each week, we'll share a short story about a moment when one person helped another in a time of need. And we'll show you how these acts of heroism — some big, some small — transformed someone's life.

How do the groups you identify with shape your sense of self? Do they influence the beer you buy? The way you vote? Psychologist Jay Van Bavel says our group loyalties affect us more than we realize, and can even shape our basic senses of sight, taste and smell.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Casual sex typically isn't about love. But what if it's not even about lust? Sociologist Lisa Wade studies "hookup culture," and believes the rules and expectations around sex and relationships are different for college students today than they were for previous generations. This week we revisit our 2017 conversation with Wade, and consider how the pandemic may be changing students' views on hookups and intimacy.

We all think we know what will make us happy: more money. A better job. Love. But psychologist Sonja Lyubomirsky says happiness doesn't necessarily work like that. This week, we explore why happiness often slips through our fingers, and how to savor — and stretch out — our joys.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

We all have regrets. By some estimates, regret is one of the most common emotions we experience in our daily lives. In the final episode of our You 2.0 series, we bring you a favorite interview with Amy Summerville, the former head of the Regret Lab at Miami University in Ohio. After years of studying this emotion, she says she's learned something that may seem counterintuitive: regret doesn't always have to be a negative force in our lives.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Our memories are easily contaminated. We can be made to believe we rode in a hot air balloon or kissed a magnifying glass — even if those things never happened. So how do we know which of our memories are most accurate? This week, psychologist Ayanna Thomas explains how we remember, why we forget, and the simple tools we all can use to sharpen our memories.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Marriage is hard — and there are signs it's becoming even harder. In the third episode of our You 2.0 summer series, we examine how long-term relationships have changed over time, and whether we might be able to improve marriage by asking less of it.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

In a fit of anger or in the grip of fear, many of us make decisions that we never would have anticipated. As part of our You 2.0 summer series, we look at situations that make us strangers to ourselves — and why it's so difficult to remember what these "hot states" feel like once the moment is over.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Having a sense of purpose can be a buffer against the challenges we all face at various stages of life. Purpose can also boost our health and longevity. In the kick-off to our annual You 2.0 series, Cornell University psychologist Anthony Burrow explains why purpose isn't something to be found — it's something we can develop from within.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

As floods, wildfires, and heatwaves hit many parts of the world, signs of climate change seem to be all around us. Scientists have been warning us for years about the looming threat of a warming planet. And yet it’s really hard for many of us to wrap our minds around this existential challenge. Why is that? This week, we bring you a favorite episode about why our brains struggle to grasp the dangers of global climate change.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

The pressure. The expectations. The anxiety. If there's one thing that connects the athletes gathering for the Olympic games with the rest of us, it's the stress that can come from performing in front of others. In this week’s episode, we talk with cognitive scientist Sian Beilock about why so many of us crumble under pressure –– and what we can do about it.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

What is it like to be the only woman at the (poker) table? Or a rare man in a supposedly "feminine" career? In this favorite episode from 2019, we tell the stories of two people who grappled with gender stereotypes on the job, and consider how such biases can shape our career choices.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Think about the resolutions you made this year: to quit smoking, eat better, or get more exercise. If you're like most people, you probably abandoned those resolutions within a few weeks. That's because change is hard. Behavioral scientist Katy Milkman explains how we can use our minds to do what's good for us.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Think about the last time you asked someone for something. Maybe you were nervous or worried about what the person would think of you. Chances are that you didn't stop to think about the pressure you were exerting on that person. This week, we revisit a favorite episode about a phenomenon known as "egocentric bias," and look at how this bias can lead us astray.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

In December 1988, two sets of identical twins became test subjects in a study for which they had never volunteered. It was an experiment that could never be performed in a lab, and had never before been documented. This week, we revisit this fascinating story, told by psychologist Nancy Segal, about the eternal tug between nature and nurture in shaping who we are.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Why is it so hard to say 'I'm sorry?' In part two of our series on forgiveness and apologies, we talk with psychologist Tyler Okimoto about the mental barriers that keep us from admitting when we've done something wrong, as well as the transformative power of apologies.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Granting forgiveness for the wrongs done to us can be one of the hardest things we face in life. But forgiveness can also be transformative. In the first of a two-part series on apologies and mercy, we talk with psychologist Charlotte Witvliet about the benefits of forgiveness, for both the mind and the body.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Coincidences can feel like magic. When we realize that a co-worker shares our birthday or run into a college roommate while on vacation, it can give us a surge of delight. Today, we revisit a favorite episode about these moments of serendipity. Mathematician Joseph Mazur explains why coincidences aren't as unlikely as we think they are, and psychologist Nicholas Epley tells us why we can't help but find meaning in them anyway.

Have you ever opened your computer with the intention of sending one email — only to spend an hour scrolling through social media? Maybe two hours? In this favorite episode from our archives, we look at how media, tech, and entertainment companies hijack our attention. Plus, we consider how the commercials we saw as children continue to shape our behavior as adults.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

What do the things you own say about who you are? Psychologist Bruce Hood studies our relationship with our possessions – from beloved childhood objects to the everyday items we leave behind.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

No matter how hard we work, we won’t always achieve the goals we set for ourselves. When cognitive scientist Maya Shankar was a girl, she wanted to be a concert violinist. Then an injury forced her to imagine her life anew. This week, we revisit a favorite episode from 2015 with Maya. She’s now the host of a new podcast, A Slight Change of Plans.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

In the past weeks, headlines around the world have focused on the violent conflict between Israelis and Palestinians. In this favorite episode from our archive, we hear from a former Israeli soldier and a Palestinian man who asked a radical question: what happens when you empathize with your enemy? They found that showing such empathy can be powerful — but also carries risks.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Psychologist Daniel Kahneman says there are invisible factors that distort our judgment. He calls these factors “noise.” The consequences can be found in everything from marriage proposals to medical diagnoses and prison sentences. This week on Hidden Brain, we consider how to identify noise in the world, and in our own lives.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Have you ever felt as if someone else was writing your personal narrative? Controlling what you do, shaping how you act? This week on Hidden Brain, we bring you a surreal tale about a woman who became a reluctant character in someone else’s love story.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

At the end of every episode, we take a moment to thank an Unsung Hero: someone who’s not on the staff of the show, but who went above and beyond in helping us out. In recent weeks, we've been asking you to share your own examples of someone who's made an impact on your life. This time, Josh Gitelson of State College, Pa., recalls a small gesture of kindness from a stranger on a plane.

Do you have a story of an unsung hero you want to share with our listeners? Tell us about it! Please email us at [email protected], with the subject line "Unsung Hero." For some guidelines on what we're looking for, go to hiddenbrain.org/unsunghero.

Your brain is divided in two: a left hemisphere and a right hemisphere. In this 2019 episode of Hidden Brain, we dive into Iain McGilchrist's research on how the left and right hemispheres shape our perceptions. Iain argues that differences in the brain — and Western society's preference for what one hemisphere has to offer — have had enormous effects on our lives.

If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. To learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org

In every episode of Hidden Brain, we thank an Unsung Hero — a colleague, a friend or a family member who has helped make our work possible from behind the scenes. Recently, we asked you to tell us about your own unsung heroes. This week, Deb Pierce remembers the nurse who showed up at one of the hardest moments in her life — when her newborn daughter passed away.

Do you ever struggle to communicate with your mom? Or feel like you and your spouse sometimes speak different languages? We talk with linguist Deborah Tannen about how our conversational styles can cause unintended conflicts, and what we can do to communicate more effectively with the people in our lives.

If you like our work, please try to support us! See how you can help at support.hiddenbrain.org. To learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org

In every episode of Hidden Brain, we thank an Unsung Hero. Many listeners have written to say they love this segment, even sharing their own Unsung Heroes. Today, we're sharing one of those stories with you.

Hahaha! The average four-year-old child laughs 300 times a day. By contrast, it takes more than two months for the average 40-year-old adult to laugh that many times. This week, we talk with behavioral scientist Jennifer Aaker of Stanford University about why so many of us fall off a “humor cliff” as we become adults. Plus, how we can inject more laughter into our lives, even during the most difficult of times.

More than a century ago, millions of people around the world died in a massive influenza pandemic. The so-called "Spanish flu" outbreak of 1918 revealed a truth about viruses: they don't just infect us biologically. They also detect fissures in societies and fault lines between communities. Historian Nancy Bristow says this remains true today, as we continue to grapple with the COVID-19 pandemic.This week, we revisit our 2020 conversation with Bristow, and consider what history can tell us about human behavior during public health crises.

Podcast hosts are used to being the ones asking the questions. This week, though, we’re going to flip that script, and put Shankar in the guest seat. We’ll hear a recent interview he did with Krys Boyd of the public radio show Think from KERA in Dallas. The discussion revolves around Shankar's latest book, Useful Delusions, and how self-deceptions can bind together marriages, communities, and even entire nations.

Stories help us make sense of the world, and can even help us to heal from trauma. They also shape our cultural narratives, for better and for worse. This week on Hidden Brain, we conclude our three-part series on storytelling with a look at the phenomenon of "honor culture," and how it dictates the way we think and behave.

We can’t go back and change the past. We can’t erase trauma and hardship. But what if there was a way to regain control of our personal narratives? In the second part of our series on storytelling, we look at how interpreting the stories of our lives — and rewriting them — can change us forever.

Also, a note that this week's episode touches on themes of trauma and suicide. If you or someone you know may be having thoughts of suicide, please call or text the National Suicide Prevention Lifeline at 1-800-273-8255.

Why is my friend late? How does nuclear fission work? What occurs when I sneeze? We all need to understand why certain things happen. Some researchers think the drive to explain the world is a basic human impulse, similar to thirst or hunger. This week on Hidden Brain, we begin a three part series on why we tell stories. Psychologist Tania Lombrozo discusses how explanations can lead to discovery, delight, and disaster.

For generations, it was difficult, even dangerous, to express a sexual orientation other than heterosexuality in the United States. But in recent years, much has changed. This week, we revisit our 2019 episode about one of the most striking transformations of public attitude ever recorded. And we consider whether the strategies used by the LGBTQ community hold lessons for other groups seeking change.

Why do some companies become household names, while others flame out? How do certain memes go viral? And why do some social movements take off and spread, while others fizzle? Today on the show, we talk with sociologist Damon Centola about social contagion, and how it can be harnessed to build a better world.

We get messages all the time from listeners who say Hidden Brain has helped them to think differently about the world, and about themselves. As producers, nothing is more rewarding or gratifying. Today, we bring you a listener story that especially moved us. It’s a tale about two friends, and how our show played a small role in their dramatic story.

If you've taken part in a religious service, have you ever stopped to think about how people become believers? Where do the rituals come from? And what purpose does it all serve? This week, we bring you a 2018 episode with social psychologist Azim Shariff. He argues that we should consider religion from a Darwinian perspective, as an innovation that helped human societies to grow and flourish.

Being able to see what’s happening around us can help us make smart decisions. But knowledge — especially knowledge of how others perceive us — can also hold us back, mire us in needless worry, and keep us from achieving our potential. This week, we look at the paradox of knowledge.

Why do some relationships last, while others falter? In this bonus episode, Shankar looks at one thing successful couples do well.

Stereotypes are all around us, shaping how we see the world – and how the world sees us. On the surface, the stereotypes that other people hold shouldn’t affect the way we think or act. But our concerns about other people’s perceptions have a way of burrowing deep into our minds. This week, social psychologist Claude Steele explains the psychology of “stereotype threat.”

Physicist Richard Feynman once said, “The first principle is that you must not fool yourself, and you are the easiest person to fool.” One way we fool ourselves is by imagining we know more than we do; we think we are experts. This week on Hidden Brain, psychologist Adam Grant describes the magic that unfolds when we challenge our own deeply-held beliefs.

Around the world, people are grappling with the risks posed by the COVID-19 pandemic. How do our minds process that risk, and why do some of us process it so differently? This week, we talk with psychologist Paul Slovic about the disconnect between our own assessments of risk and the dangers we face in our everyday lives.

All of us are surrounded by brands. Designer brands. Bargain-shopper brands. Brands for seemingly every demographic slice among us. But have you ever stopped to ask yourself how brands influence you? This week, we bring you our 2019 conversation with Americus Reed, who studies how companies create a worldview around the products they sell, and then get us to make those products a part of who we are.

It’s human nature to hide parts of ourselves that produce shame or anxiety. We tend to skip over details that could change how others perceive us. But no matter how big or small our secret, it will often weigh on our minds, and not for the reasons you might expect. This week on Hidden Brain, we talk with psychologist Michael Slepian about the costs of secret keeping.

It's easy to spot bias in other people, especially those with whom we disagree. But it’s not so easy to recognize our own biases. Psychologist Emily Pronin says it’s partly because of our brain architecture. This week on Hidden Brain, we explore what Pronin calls the introspection illusion.

At the beginning of the year, many of us make resolutions for the months to come. We resolve to work out more, to procrastinate less, or to save more money. Though some people stick with these aspirations, many of us fall short. This week, we revisit our 2019 conversation with psychologist Wendy Wood, who shares what researchers have found about how to build good habits — and break bad ones.

For so many people across the globe, 2020 has been a year of waiting and uncertainty. Waiting to see friends and family in far-flung locales. Waiting to hear about unemployment aid, or job opportunities. Waiting to hear about loved ones in the hospital. And even though the end of 2020 does not mean the end of these hardships, many of us are letting out a sigh of relief as we say goodbye to this difficult year. This week on Hidden Brain, we look at the psychology of relief and waiting, and how we can make periods of limbo less painful.

Life is filled with hardships and tragedies — a fact that 2020 has made all too clear for people across the globe. For thousands of years, philosophers have come up with strategies to help us cope with such hardship. This week on Hidden Brain, we talk with philosopher William Irvine about ancient ideas — backed by modern psychology — that can help us manage disappointment and misfortune.

Turn on the news or look at Twitter, and it's likely you'll be bombarded by outrage. Many people have come to believe that the only way to spark change is to incite anger. This week on Hidden Brain, we revisit a favorite 2019 episode about how outrage is hijacking our conversations, our communities, and our minds.

We all self-censor at times. We keep quiet at dinner with our in-laws, or nod passively in a work meeting. But what happens when we take this deception a step further, and pretend we believe the opposite of what we really feel? This week on Hidden Brain, economist and political scientist Timur Kuran explains how our personal, professional and political lives are shaped by the fear of what other people think.

Many of us struggle with self-control. And we assume willpower is the key to achieving our goals. But there's a simple and often overlooked mental habit that can improve our health and well-being. This week on Hidden Brain, we talk with psychologist David DeSteno about that habit — the practice of gratitude.

If you're one of the 40 percent of Americans now working from home, you might be reveling in your daily commute to the dining room table. Or you might be saying, "Get me out of here." Economist Nicholas Bloom joins us from his spare bedroom to ponder whether working from home is actually working.

Determination, hard work and sacrifice are core ingredients in the story of the American dream. But philosopher Jennifer Morton argues there is another, more painful requirement to getting ahead: a willingness to leave family and friends behind. This week, we explore the ethical costs of upward mobility.

As election season comes to a close, we explore our contradictory relationship with winners and losers. We tend to idolize the powerful, but we also enjoy seeing the high and mighty fall. Today we explore this paradox with a 2017 episode that takes us from Hollywood and the White House to the forests of Tanzania.

We typically divide the country into two distinct groups: Democrats and Republicans. But what if the real political divide in our country isn't between "left" and "right"? What if it's between those who care intensely about politics, and those who don’t?

This week we talk to Yanna Krupnikov, a political scientist at Stony Brook University, about an alternative way to understand Americans' political views.

Most of us have a clear sense of right and wrong. But what happens when we view politics through a moral lens? This week, we talk with psychologist Linda Skitka about how moral certainty can produce moral blinders — and endanger democracy.

There’s no question that 2020 has been a tough year. We're grappling with a global pandemic. A deep recession. Fresh reminders of racial injustice. But today — without minimizing the justifiable pain that 2020 has brought to so many people — we wanted to explore another way of seeing things. We talk with psychologist Steven Pinker about why it's so hard to see things that are going well in the world.

Neuroscientist Doug Fields was on a trip to Europe when a pickpocket stole his wallet. Doug, normally mild-mannered, became enraged — and his fury turned him into a stranger to himself. Today on Hidden Brain, we explore the secret logic of irrational anger.

It’s been five years since we launched this podcast. Today, we want to take a moment to thank the many people who’ve helped us over the years. And we want to share some changes with you.

If you listen closely to giggles, guffaws, and polite chuckles, you can discern a huge amount of information about people and their relationships with each other. This week, we talk with neuroscientist Sophie Scott about the many shades of laughter, from cackles of delight among close friends to the "canned" mirth of TV laugh tracks.

Judy, Lyn and Donna Ulrich were driving to a volleyball game when their Ford Pinto was hit from behind by a Chevy van. The Pinto caught fire, and the three teenagers were burned to death. This week on Hidden Brain, we talk to a former Ford insider who could have voted to recall the Pinto years before the Ulrich girls were killed — but didn't. And we ask, is it possible to fairly evaluate our past actions when we know how things turned out?

If you've ever flown in economy class on a plane, you probably had to walk through the first class cabin to get to your seat. Maybe you noticed the extra leg room. The freshly-poured champagne. Maybe you were annoyed, or envious. Social psychologist Keith Payne says we tend to compare ourselves with those who have more than us, but rarely with those who have less. This week, we revisit our 2019 episode on the psychology of income inequality, and how perceptions of our own wealth shape our lives.

The United States spends trillions of dollars on healthcare every year, but our outcomes are worse than those of other countries that spend less money. Why? Physician and healthcare executive Vivian Lee explains the psychological and economic incentives embedded in the American model of medicine, and makes the case for a different way forward.

Some people are good at putting themselves in another person's shoes. Others may struggle to relate. But psychologist Jamil Zaki argues that empathy isn't a fixed trait. This week, in our final installment of You 2.0, we revisit a favorite episode about how to exercise our empathy muscles.

American culture is all about positive affirmations. Dream big! Shoot for the stars! But do positive fantasies actually help us achieve our goals? This week, as part of our You 2.0 summer series, we revisit a conversation with researcher Gabriele Oettingen about how we can make our goals more attainable.

Maya Shankar was well on her way to a career as a violinist when an injury closed that door. This week, as part of our annual You 2.0 series on personal growth and reinvention, we revisit our 2015 conversation with Maya, in which she shares how she found a new path forward after losing an identity she loved.

Some challenges feel insurmountable. But psychologist Emily Balcetis says the solutions are often right in front of our eyes. This week, as part of our annual series on personal growth and reinvention, Emily explains how we can harness our sight to affect our behavior.

Sometimes, life can feel like being stuck on a treadmill. No matter how hard you try to get happier, you end up back where you started. What's going on here? We kick off our annual You 2.0 summer series with happiness researcher Elizabeth Dunn, who explains how to fight the treadmill feeling.

There is great comfort in the familiar. It's one reason humans often flock to other people who share the same interests, laugh at the same jokes, hold the same political views. But familiar ground may not be the best place to cultivate creativity. Researchers have found that people with deep connections to those from other countries and cultures often see benefits in terms of their creative output. This week, we revisit a favorite 2018 episode about the powerful connection between the ideas we dream up and the people who surround us, and what it really takes to think outside the box.

In 2019, a novel by a new author, Gail Shepherd, arrived in bookstores. The True History of Lyndie B. Hawkins tells the story of a young white girl growing up in the South. The book has been well received, but it is not the book Shepherd intended to write. In her original drafts, Shepherd, a white author, created a Lyndie who was Vietnamese-American, and dealing with issues of race in the deep South. This week we look at what it means to be a storyteller in a time of caustic cultural debate and ask when, if ever, is it okay to tell a story that is not your own?

How do you change someone's behavior? Most of us would point to education or persuasion. But what if the answer lies elsewhere? This week, we revisit a 2018 story about human nature and behavior change — a story that will take us on a journey from Budapest to the hills of Rwanda.

Not long after his sixteenth birthday, Fred Clay was arrested for the murder of a cab driver in Boston. Eventually, Fred was found guilty — but only after police and prosecutors used questionable psychological techniques to single him out as the killer. This week on Hidden Brain, we go back four decades to uncover the harm that arises when flawed ideas from psychology are used to determine that a teenager should spend the rest of his life behind bars.

"We hold these truths to be self-evident, that all men are created equal." These words, penned by Thomas Jefferson more than 240 years ago, continue to inspire many Americans. And yet they were written by a man who owned hundreds of slaves, and fathered six children by an enslaved woman. As we mark Independence Day this week, we return to a 2018 episode with Pulitzer Prize-winning historian Annette Gordon-Reed. We explore the contradictions in Jefferson's life — and how those contradictions might resonate in our own lives.

Policymakers have a tried-and-true game plan for jump-starting the economy in times of severe recession: Push stimulus packages and lower interest rates so Americans will borrow and spend. But economist Amir Sufi says the way we traditionally address a recession is deeply flawed. He argues that by encouraging "sugar-rush" solutions, the nation is putting poor and middle-class Americans and the entire economy at even greater risk. This week we look at the role of debt as a hidden driver of recessions, and how we might create a more stable system.

In the past few weeks, the nation has been gripped by protests against police brutality toward black and brown Americans. The enormous number of demonstrators may be new, but the biases they're protesting are not. In 2017, we looked at research on an alleged form of bias in the justice system. This week, we revisit that story, and explore how public perceptions of rap music may have played a role in the prosecution of a man named Olutosin Oduwole.

President Trump said this week that a few "bad apples" were to blame for police killings of black people. But research suggests that something more complicated is at play — a force that affects everyone in the culture, not just police officers. In this bonus episode, we revisit our 2017 look at implicit bias and how a culture of racism can infect us all.

If we do a favor for someone we know, we think we've done a good deed. What we don't tend to ask is: Who have we harmed by treating this person with more kindness than we show toward others? This week, in the second of our two-part series on moral decision-making, we consider how actions that come from a place of love can lead to a more unjust world.

When we are asked to make a moral choice, many of us imagine it involves listening to our hearts. To that, philosopher Peter Singer says, "nonsense." Singer believes there are no moral absolutes, and that logic and calculation are better guides to moral behavior than feelings and intuitions. This week, we talk with Singer about why this approach is so hard to put into practice, and look at the hard moral choices presented by the COVID-19 pandemic.

In recent months, many of us have looked back with longing at our lives before COVID-19. For many of us, that world was one of bustle and activity — marked by scenes of packed restaurants, crowded subway cars, and chaotic playgrounds. In this audio essay, Shankar discusses our wistfulness for the world before the pandemic, and why such nostalgia can actually help to orient us toward the future.

Far from being "the great equalizer," COVID-19 has disproportionately sickened and killed African Americans and Latinos in the U.S. Many of the reasons for these inequalities reach back to before the pandemic began. This week, we return to a 2019 episode that investigates a specific source of racial disparities in medicine and beyond—and considers an uncomfortable solution.

In the months since the spread of the coronavirus, stories of selfishness and exploitation have become all too familiar: people ignoring social distancing guidelines, or even selling medical equipment at inflated prices. Most of our public and economic policies take aim at these sorts of people — the wrongdoers and the profiteers. But is there a hidden cost to the rest of us when we put bad actors at the center of our thinking? Do the measures we put in place to curtail the selfish inadvertently hurt our capacity to do right by others?

Commencement ceremonies allow us to take stock of what we've accomplished and where we're headed. This is one of the key opportunities that students and families have lost, as social distancing precautions lead schools to cancel in-person graduations. In this "commencement address," recorded at the request of the public radio program 1A, Shankar Vedantam offers thoughts on what it means to mark such a milestone at this moment, and how graduates can use the disruption caused by the pandemic to think about their lives in new ways.

In recent months, many of us have become familiar with the sense of fear expressing itself in our bodies. We may feel restless or physically exhausted. At times, we may even have trouble catching our breath. The deep connection between mind and body that seems so salient now was also at the center of our episode about the placebo effect. This week, we return to this 2019 story that asks what placebos might teach us about the nature of healing.

An abundance of choices is a good thing, right? In the United States, where choice is often equated with freedom and control, the answer tends to be a resounding 'yes.' But researchers say the relationship between choice and happiness isn't always so clear-cut. This week, we talk with psychologist Sheena Iyengar about making better decisions, and how she's thinking about the relationship between choices and control during the coronavirus pandemic.

Amidst the confusion and chaos of the COVID-19 pandemic, many of us have sought out a long-trusted lifeline: the local newspaper. Though the value of local journalism is more apparent now than ever, newspapers are not thriving. They're collapsing. For many communities, this means fewer local stories and job losses. But new research suggests there's another consequence that's harder to spot — one that comes with a hefty price tag for residents. This week on Hidden Brain, we return to a 2018 episode that's acutely relevant today and ask, who bears the cost when nobody wants to pay?

Confined to our homes, many of us are experiencing a newfound appreciation for our social relationships. What we may not realize — and what physicians and researchers have only recently started emphasizing — is the importance of these connections to our physical health. This week, we talk with former U.S. Surgeon General Vivek Murthy about why he considers loneliness a matter of public health, and how we can all deepen our social ties.

From stone statues to silicone works of art, we have long sought solace and sex from inanimate objects. Time and technology have perfected the artificial lover: today we have life-size silicone love dolls so finely crafted they feel like works of art. Now, with the help of robotics and artificial intelligence, these dolls are becoming even more like humans. This week, we revisit our 2019 story about the history of the artificial lover, and consider what love and sex look like in the age of robots.

We all know people who prefer to follow the rules, and others who prefer to flout them. Psychologist Michele Gelfand defines these two ways of being as "tight" and "loose." She says the tight/loose framework can help us to better understand individuals, businesses, and even nations. This week, we look at the core traits of tight and loose worldviews, and how they may shape our lives — from interactions with our spouses to global efforts to fight the coronavirus.

A silver lining of social distancing: you may have more time and space to pursue the projects you've bookmarked on your web browser. Whether your goal is to build a barn door or to update your makeup routine, online tutorials have made it easier than ever to bring the world into your living room or kitchen or bedroom. But a curious thing can happen when we watch experts doing expert things. This week, we explore the dangers and the delights of vicarious living, with a favorite episode from 2019.

A virus is more than a biological organism. It's a social organism. It detects fissures in societies and fault lines between communities. Historian Nancy Bristow shares the lessons about human behavior that we can take away from a century-old pandemic.

It sounds like a movie plot: police discover the body of a young man who's been murdered. The body tests positive for a deadly infectious disease. Authorities trace the killing to a gang. They race to find the gang members, who may also be incubating the virus. This week on Hidden Brain, we revisit our 2016 story about disease, panic, and how a public health team used psychology to confront an epidemic.

We know that we live in an ever-changing world, but one thing we often overlook is demographic change. Whether the world's population is growing or shrinking can affect many aspects of our lives, from the number of kids we have to the likelihood that we'll live to old age. This week on Hidden Brain, we explore how our planet's population is changing, and what that means for us in the century to come.

In 2009, an old man died in a California nursing home. His obituary included not just his given name, but a long list of the pseudonyms he'd been known to use. In this episode, which we originally released in 2019, we trace the life of Riley Shepard, a hillbilly musician, writer, small-time con man and, perhaps, a genius.

Think about the last time you asked someone for something. Maybe you were nervous or worried about what the person would think of you. Chances are that you didn't stop to think about the pressure you were exerting on that person. This week, we explore a phenomenon that psychologists refer to as "egocentric bias," and look at how this bias can lead us astray.

Editor’s note: Since this episode first aired, researchers have raised concerns about a number of studies authored by Dan Ariely, including one cited in this episode. That study included data from an insurance company that purported to show that people are more truthful when they sign an ethics declaration at the beginning of a form than at the end. In an independent review, a group of researchers found evidence of data fabrication in that study. You can read more about their findings here, along with Dan Ariely’s response. The insurance company that provided the data, The Hartford, released a statement to NPR’s Planet Money in July 2023. In that statement, the company said that it had done a review of its records and that “there appear to be significant changes made to the size, shape and characteristics of our data after we provided it and without our knowledge or consent.” You can hear the full Planet Money story and read the full statement from The Hartford here. 

Additionally, a second study cited in this episode – in which Ariely reported reduced cheating among test-takers asked to recall the Ten Commandments before taking the test – has not stood up to replication by other researchers. You can read more about that here. 

We all lie. But what separates the average person from the infamous cheaters we see on the news? Dan Ariely says we like to think it's character — but in his research he's found it's more often opportunity. Dan Ariely is a professor at Duke University and the author of the book, The Honest Truth About Dishonesty: How We Lie to Everyone — Especially Ourselves. We spoke to him in March 2017.

Many Americans feel an obligation to keep up with political news. But maybe we should be focusing our energies elsewhere. Political scientist Eitan Hersh says there's been a rise in "political hobbyism" in the United States. We treat politics like entertainment, following the latest updates like we follow our favorite sports teams. Instead, he says, we should think of politics as a way to acquire power and persuade our neighbors to back the issues we support.

There can be a lot of psychological noise involved in teaching. But what if we replaced all that mental clutter...with a click? This week, we bring you a 2018 episode exploring an innovative idea about how we learn. It will take us from a dolphin exhibit in Hawaii to a top teaching hospital in New York. It's about a method to quiet the noise that can turn learning into a minefield of misery.

Where is the line between what is real and what is imaginary? It seems like an easy question to answer: if you can see it, hear it, or touch it, then it's real, right? But what if this way of thinking is limiting one of the greatest gifts of the mind? This week, we meet people who experience the invisible as real, and learn how they hone their imaginations to see the world with new eyes.

After a disaster happens, we want to know whether something could have been done to avoid it. Did anyone see this coming? Many times, the answer is yes. So why didn't the warnings lead to action? This week, we revisit a favorite 2018 episode about the psychology of warnings. We visit a smelly Alaskan tunnel, hear about a gory (and fictional) murder plot, and even listen to some ABBA.

What's the point of money? The answer might seem obvious: we need it to get paid for our work, and to buy the things we need. But there's also a deeper way to look at the role of money in our lives. This week we explore an anthropologist's take on the origin story of money. What if the cash and coins we carry are not just tools for transactions, but manifestations of human relationships?

What would drive someone to take another person's life? When researchers at the University of Chicago asked that question, the answer was a laundry list of slights: a stolen jacket, or a carelessly lobbed insult. It made them wonder whether crime rates could be driven down by teaching young men to pause, take a deep breath, and think before they act. In this 2017 episode, we go inside a program that teaches Chicago teens to do just that. We also explore what research has found about whether this approach actually works.