In today’s episode, I’m going to talk about why monetizing your podcast is a great idea. I get it if the thought of it makes you uncomfortable because it makes you feel like you will be a sellout or inauthentic especially if your podcast is more purpose-driven. But one of the biggest problems that podcasters face is the high cost of sustaining their shows in the long term and monetizing not only creates revenue streams but also adds value to a show’s audience in different ways.
It enables a podcaster to consistently bring their A-game to their show every day and they can infuse the revenue streams back into the show’s production to create a better listening experience. Now, don’t get me wrong. Focusing too much on creating a monetary stream might cause you to make decisions that don’t serve your audience so you have to be careful how you go about it all. Tune in as I share some tricks, benefits, considerations and best practices that will help you monetize your podcast while still achieving your core mission.
Show Highlights
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