How Snapchat Is Redefining the Creator Economy

This week, we’re joined by Emily McDonnell, Head of Creator Partnerships Nordics at Snapchat, to explore how Snapchat is becoming a game-changer for creators.

We discuss:

• What makes Snapchat different from other social platforms
• How creators are thriving—and monetizing—on Snapchat
• Why engagement on the platform is stronger than ever

Emily also shares insights on the future of Snapchat’s creator economy and what trends to watch in the coming months.