#130: How to Release Music and Artist Strategies for Engagement and Success in 2024 with Jay Gilbert

Ever been frustrated with how to release music? Maybe you're seeking answers to the question what is the proper way to release music, what is the waterfall music release strategy,  how to get into the music industry, what is the trend in music in 2024, or even just what is the music industry today? Then check out EP 130 of the Inside The Mix podcast.

Unlock the secrets to transforming your music career with insights from Jay Gilbert, one of the masterminds behind the Your Morning Coffee podcast, as we explore the seismic shifts in the music industry. Together, we navigate the journey of music from a tangible product to an ever-accessible service, emphasising the undeniable importance of fan engagement and the emergence of artists as versatile content creators. Delve into Jay's seven crucial focal points for independent musicians and discover the 'water falling' release strategy that could revolutionise how you drop your next hit. Keep an ear to the ground as we forecast the platforms and trends poised to shape 2024 for artists and producers.

How do you build a loyal fanbase in today's track-driven music economy? Join us as we dissect the art of audience building, stressing the significance of clear objectives, weaving an enthralling narrative, and mastering the rhythm of your releases. Learn why a close-knit support network can amplify your music's reach far beyond your expectations and why your digital presence demands visually arresting artwork. We examine the track-based economy's implications for artists, underscoring the need for consistent music drops to captivate listeners and thrive on streaming services.

To cap off our deep dive, we discuss why a mesmerising track can propel a musician's career to new heights and why anything less can prove to be an insurmountable barrier. Jay imparts one final piece of wisdom for artists charting their path through the ever-shifting music release landscape.

For more profound industry knowledge and the latest updates, be sure to follow the Your Morning Coffee podcast and newsletter.

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