Well-known researcher, professor, and author Richard Florida joins Robb and Josh for an expansive conversation about the relationship between cities and innovation. His books include "The Rise of the Creative Class" and "The New Urban Decay," which both explore the multi-layered relationship between people and the cities where creativity becomes innovation. Richard is a sought-after speaker and his strategy firm Creative Class Group works with Meta, Microsoft, WeWork, BMW, Cirque do Soliel, and Google.