Tieghan Gerard, also known as Half Baked Harvest, is one of the most popular chefs on Instagram with over 4 million followers. Growing up in a family of seven, Tieghan started cooking for her family in her early teen years and launched her blog at the age of 19. Since then, she’s never stopped - posting a recipe a day and growing a massive community of foodies who look to her for her impeccable recipes and food styling. She’s now launching her third cookbook, “Every Day,” a book of 120 recipes for the everyday chef focused on feeling good and balanced eating. In this episode, Tieghan tells us how she found her point of differentiation, why responding to all of your DMs is crucial, and how she brings cookbooks to life in the digital age. Order Half Baked Harvest Every Day: Recipes for Balanced, Flexible, Feel-Good Meals: A Cookbook here:
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