Episode 175: Know Barley, Know Beer

Beer consumption per capita in the US has declined steadily since 1980; meanwhile, consumption of wine, cider, and spirits has increased. Keith Armstrong joins us to talk about why, as well as what brewers should be doing about it.

Special Guest: Keith Armstrong.

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• The Lupulin Exchange: <img src="https://files.fireside.fm/file/fireside-uploads/images/6/6862bc36-d6ba-44cd-ad18-93b0038a8945/v8Qkx_h_.jpg" alt="Untitled" width="200">
• BSG: <img src="https://media24.fireside.fm/file/fireside-uploads-2024/images/6/6862bc36-d6ba-44cd-ad18-93b0038a8945/IbC1PHKC.png" alt="Untitled">
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Links:

• ​​Barley and Beer: A New Beginning?​ — 2020 MBAA TQ
• Barley and Beer: A New Beginning? (slides) — 2019 Master Brewers Conference Closing Session
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